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The Senior Manager, Programmatic is responsible for overseeing the execution of programmatic media campaigns, managing client relationships, developing media plans, monitoring campaign performance, and providing data-driven recommendations. The role requires a focus on optimizing campaigns across various platforms and staying current with industry trends.

The Senior Manager, Programmatic will lead client-facing digital media efforts, set up and optimize programmatic media campaigns, and collaborate across teams to ensure media plans meet client expectations. Responsibilities include monitoring campaign performance, troubleshooting issues, and providing data-driven insights on campaign effectiveness while staying updated with industry trends.

The Senior Manager, Programmatic leads client-facing media campaigns, leveraging programmatic and direct media strategies across various platforms. Responsibilities include setting up campaigns, monitoring performance, analyzing data, and providing recommendations to optimize client outcomes while staying updated on industry trends.