Email Marketing Articles

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Joel Steel Joel Steel
Updated on June 03, 2024

How to Prepare for the Post Third-Party Cookie Future

First of all, collect your own data.

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Michael Maximoff Michael Maximoff
Updated on April 24, 2024

5 Ways to Elevate Your Lead Generation Strategy

From expanding your outreach channels to getting more from your ads, jump start your sales pipeline with these lead generation tips. 

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Margaret Lee Margaret Lee
Updated on April 24, 2024

How to Boost Your Email Outreach Strategy to Close More Deals

Effective email outreach campaigns can help your sales teams generate more leads and bring in more revenue. Here’s how to do it. 

Image: Shutterstock / Built In
Brian Nordli Brian Nordli
Updated on April 24, 2024

Ditch Formulaic Emails and Make Your Prospecting Fun

Creative prospecting is about personalization.

Joe Procopio Joe Procopio
Updated on April 24, 2024

Your Minimum Viable Product Needs an Email Content Campaign

Tapping the value of your email list could be the game changer that allows you to find elusive market fit.

Will Pearson Will Pearson
Updated on April 23, 2024

The Secret to Better Email Marketing

Email marketing is all about personalization, but that doesn’t mean you have to do everything from scratch every time. Instead, use templates to improve your process.

Joe Procopio Joe Procopio
Updated on April 23, 2024

How Email Marketing Can Maximize Recurring Revenue

The secret? Be strategic, not tactical.

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Will Pearson Will Pearson
Updated on April 23, 2024

5 Reasons for Ignoring Email Marketing — Debunked!

There are lots of excuses for not focusing on your email marketing program, and they all have one thing in common: They’re wrong.

Will Pearson Will Pearson
Updated on April 23, 2024

Here’s How to Build a Successful Email Marketing Team

As an early stage founder, you’re probably handling email marketing yourself. To really get the most out of your efforts, though, you need to know when and how to hand it over to someone else.

Steffen Schebesta Steffen Schebesta
Updated on April 23, 2024

5 Methods and Advantages of Using Email Marketing to Increase Revenue

Use these strategies to position yourself as a trusted source to stay above your competition.