Sales Articles

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Mitch Lowe Mitch Lowe
Updated on April 20, 2024

How Netflix Monthly Subscriptions Transformed the Video Business

In 1999, we were struggling to distinguish ourselves from the competition. Then, we launched monthly subscriptions and changed the video industry. Here’s how we did it.

Image: Shutterstock / Built In
Brian Nordli Brian Nordli
Updated on April 15, 2024

12 Best Open-Ended Questions for Sales Calls

Talk less, ask more.

Brian Nordli Brian Nordli
Updated on April 15, 2024

How to Turn Cold Calling Objections Into Opportunities

Hint: The more you can show the buyer you know them, the more likely they are to talk.

Brian Nordli Brian Nordli
Updated on April 15, 2024

20 Sales Reps to Follow on LinkedIn Right Now

These experts will help you stay up to date on the latest sales strategies.

Alexandra Marin Alexandra Marin
Updated on April 15, 2024

5 Reasons Why Every Email You Send Should Be Mobile-Friendly

Failing to optimize emails for mobile users can lead to lower open, conversion and click through rates. And that’s just the start.

Image: Shutterstock / Built In
Brian Nordli Brian Nordli
Updated on April 15, 2024

9 Phrases to Eliminate From Your Sales Emails Right Now

Get rid of the fluff to make your outreach more effective.

Brian Nordli Brian Nordli
Updated on April 15, 2024

Solution Selling Isn’t Dead. It’s Just Evolved.

Sales reps need to adapt to a more sophisticated buying process.

Olga Mykhoparkina Olga Mykhoparkina
Updated on April 15, 2024

5 Sales Team Management Strategies to Drive Sales Performance

Sales forms the backbone of any company, and it’s an area that you can always improve. Here are five strategies for getting the most out of your team.

Joe Procopio Joe Procopio
Updated on April 15, 2024

How Startups Sell More Product Using a Trojan Horse Approach

A step-by-step guide to building a product that’s enterprise-viral.

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