Product Strategy Articles

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Eric Okunevich Eric Okunevich
Updated on March 18, 2024

Want to Be a Market Leader? Avoid These Major Pitfalls.

The trick is to focus less on pumping out new features and more on what users actually need.

Image: Shutterstock / Built In
Anne Boden Anne Boden
Updated on March 06, 2024

What It Takes to Lead a Unicorn

This Women’s History Month, our expert shares her advice for other women founders about the resiliency it takes to scale successfully.

Image: Shutterstock / Built In
Mike Hyzy Mike Hyzy
Updated on February 23, 2024

How to Design a Product Ahead of Its Time

Taking a “futuring” approach, our expert predicts how AI will reshape UI — and the people who use it.

Image: Shutterstock / Built In
James Evans James Evans
Updated on February 09, 2024

How to Get Into a Top Tech Accelerator in 2024

Yes, you need a good idea. You also need to show the accelerator that you have the goods to turn the idea into reality.

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Grace Hawthorne Grace Hawthorne
Updated on February 02, 2024

4 Steps to Be a Better Project Manager

Following the ladder principle, each step behind you is as important as the one in front of you.

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Eric Okunevich Eric Okunevich
Updated on January 17, 2024

Here’s How to Improve Your Agile Strategy

By applying the hierarchy of controls to agile development, you can establish a foundation for repeatable and predictable results.

Image: Shutterstock / Built In
Mike Hyzy Mike Hyzy
Updated on January 12, 2024

Want to Be a Better Product Manager? Learn from Santa Claus.

Here are six ways this centuries-old icon continues to capture the hearts and imaginations of young and old alike year after year.

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Joe Procopio Joe Procopio
Updated on January 12, 2024

How to Turn Your Service Company Into a Software Company

Consider potential markets, value and viability before pushing the automation button.

Image: Shutterstock / Built In
Mike Hyzy and Stefan Schnabl Mike Hyzy and Stefan Schnabl
Updated on January 10, 2024

5 Ways AI Will Evolve Product Management in 2024

How will integrating AI into product management augment human potential and creativity?

Image: Shutterstock / Built In