Influencer Marketing Manager (to relocate to Shanghai)

Posted 17 Days Ago
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Hong Kong
Hybrid
Mid level
Information Technology • Manufacturing
The Role
The Influencer Marketing Manager will oversee influencer marketing in Hong Kong, manage social media activities, optimize channel performance, and develop strategic partnerships.
Summary Generated by Built In

Ready to lead, disrupt and reinvent the sleep industry?


We are Emma – The Sleep Company. Founded in 2015, we’ve become the world’s largest D2C sleep brand, available in over 35 countries with more than 25 stores across Europe. Recommended by leading consumer associations in EMEA, APAC, and the Americas, we develop the best sleep comfort products that empower our customers to awaken their best every day. 

  

At Emma, we are a community of smart, driven people, united by a strong culture of collaboration, teamwork, and knowledge sharing. We think big, take ownership, and are empowered to drive meaningful impact. Through hands-on experience, mentorship, and continuous learning, we drive our own growth and learning. With Emmies from over 60 nationalities and offices across multiple regions, our diverse perspectives enrich our workplace culture. Ready to shape the future of sleep with us? Let’s make it happen!

What You'll Do

  • You will take full responsibility of the influencer marketing in Emma's Hong Kong market, including all channels of Youtube, Instagram, Facebook, Podcasts.
  • You will launch the projects with local agency to scale up social media activities and test new channels.
  • You will closely track, analyze, and optimize performance of your channels. You will also be involved in the execution and ideation of each marketing campaign.
  • You will generate insights by developing deep understanding of our marketing channels, customers, key markets, and players.
  • You will take ownership of strategic partnerships with external stakeholders including local showrooms, affiliate agencies, etc.
  • You will continuously optimize our business and develop new initiatives to help fuel growth of the Taiwan market.

Who We're Looking For

  • You have a Bachelor’s or Master’s degree in any course, but preferably business.
  • You have 3-7 years of relevant work experience.
  • You are fluent in Cantonese, Mandarin, and English, both spoken and written. 
  • You love business, and your passion for it drives strong motivation within you to find solutions for difficulties. You have a strong sense of responsibility towards your work.
  • You embrace change. Change stimulates you to improve and adapt to the fast-changing business environment.
  • You show initiative, are reliable, aspire for progress, structured, detail-minded, and have strong analytical skills.
  • You are open, and highly motivated to familiarize yourself with a complex subject area and are willing to contribute your multitasking talent.

Become an Emmie


Emma is transforming the world of sleep - and we want the highest-performing people to help us pull it off. We want you. But only if you're willing to go all in. Only if you're willing to question, disrupt, innovate, and create from the ground up. ​


We proudly celebrate diversity. We are an equal-opportunity employer committed to promoting inclusion in our workplace. We consider all qualified applicants for employment without regard to race, ethnic origin, religion or belief, gender, gender identity or expression, sexual orientation, national origin, disability, or age.


Our aim is to get back to you in a couple of days, however, we are currently receiving a large number of applications and this might lead to a delay in the process. We will get back to you as soon as possible!

Top Skills

Facebook
Instagram
Podcasts
Youtube
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The Company
Mexico City
1,398 Employees
On-site Workplace
Year Founded: 2013

What We Do

We are Emma – The Sleep Company. We revolutionise sleep by pushing the boundaries of what technology can do for rest. Our aim is to awaken people's best by enhancing their sleep. We are one of Europe’s fastest-growing sleep innovation companies with 1000 + team members, representing over 65 nationalities at our international offices in Frankfurt, Lisbon, Manila, Mexico City and Bucharest. Our work culture is built on strong values promoting community, agility, and ownership. Growth and excellence in all areas are important to us, which is why we offer our team members opportunities to unlock their full potential professionally and personally. Emma proudly celebrates diversity. We are an equal opportunity employer committed to promoting inclusion in our workplace. We consider all qualified applicants for employment without regard to race, ethnic origin, religion or belief, gender, gender identity or expression, sexual orientation, national origin, disability or age

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