Pathfinder Internship, PR & Marketing

Posted Yesterday
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Hong Kong
Hybrid
Internship
Big Data • Fintech • Information Technology • Business Intelligence • Financial Services • Cybersecurity • Big Data Analytics
The Role
As a PR & Marketing Pathfinder Intern at TransUnion, you will bridge marketing and PR strategies for the APAC market, developing content and media relations strategies, supporting event organization, and analyzing marketing performance. You'll gain hands-on experience across various marketing functions, with an emphasis on communication and collaboration.
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What We'll Bring:

At TransUnion, we strive to build an environment where our associates are in the driver’s seat of their professional development, while having access to help along the way. We encourage everyone to pursue passions and take ownership of their careers. With the support of colleagues and mentors, our associates are given the tools needed to get where they want to go. Regardless of job titles, our associates have the opportunity to learn new things and be a leader every day.
Come be a part of our team – you’ll work with great people, pioneering products and cutting-edge technology.
Step into the role of PR & Marketing Pathfinder Intern at TransUnion, where you’ll be the pivotal bridge between our marketing and PR strategies and the distinct needs of our APAC clients and target audience. In this role, you’ll harmonize our overarching marketing vision with localized initiatives, ensuring relevance and impact within the APAC market. You will be working closely with Internal and External Marketing Manager, to develop marketing contents to promote B2B and B2C products, while sustain the thought leadership and no.1 CRA position for the APAC markets.
As CDS is officially launching in HK very soon, we are expecting to encounter more media enquiries, consumer enquiries, complaints and unforeseeable distractions. Not to mention, we are also expanding quickly in Philippines and other SEA markets.

What You'll Bring:

  • Master Degree in Journalism, Communication, Public Relations and Marketing or relevant majors
  • Good knowledge in MS Office applications (including MS Excel and PowerPoint)
  • Proficiency in Chinese (Mandarin and Cantonese) and English, with excellent communication abilities
  • A good team player with positive mindset, proactive & dynamic
  • Experience in Digital Marketing, social media platforms management, content creation, and content creation tools will be an advantage

Impact You'll Make:

  • Develop and execute media relations strategies, focusing on building brand awareness, thought leadership and enhancing TransUnion public image.
  • Work across functions, not only limited to Hong Kong & Philippines but also TransUnion International, and understand the end-to-end project implementation.
  • Support in materials development of press release, briefing documents, videos, digital assets, blogs, case studies, newsletters and corporate presentations.
  • Assist in organizing company events, such as insight sharing events, webinars, customer events, trade shows and expos.
  • Analyze media and digital marketing performance, adapting strategies for continual improvement.
  • Conduct research to provide updates on the market and industry as well as identify opportunities for promotions, business development and growth.
  • Gain hands-on marketing experience from execution to distribution, not limited to PR, digital, content development, CRM and social media.

This job is assigned as On-Site Essential and requires in- person work at an assigned TU office location as a condition of employment.


 

TransUnion's Internal Job Title:

Intern, Marketing Communications

Top Skills

Digital Marketing
Excel
MS Office
PowerPoint
Social Media Management

What the Team is Saying

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The Company
HQ: Chicago, IL
13,000 Employees
Hybrid Workplace
Year Founded: 1968

What We Do

TransUnion is a global information and insights company that makes trust possible by ensuring that each consumer is reliably and safely represented in the marketplace.

We do this by having an accurate and comprehensive picture of each person.

This picture is grounded in our legacy as a credit reporting agency which enables us to tap into both credit and public record data; our data fusion methodology that helps us link, match and tap into the awesome combined power of that data; and our knowledgeable and passionate team, who stewards the information with expertise, and in accordance with local legislation around the world.

Because of our work, organizations can better understand consumers in order to make more informed decisions, and earn their trust through great, personalized experiences, and the proactive extension of the right opportunities, tools and offers. In turn, consumers can be confident that their data identities will result in the opportunities they deserve.

We make trust possible, so businesses and consumers can transact with confidence and achieve great things. We call this Information for Good®—it’s our purpose, and what drives us every day.

Why Work With Us

Our culture is welcoming, energetic and innovative. There’s an overall synergy that flows throughout TransUnion, creating a sense of unity in knowing that we’re all working to achieve the same overall goal. We’re dedicated to providing opportunities for our people to get involved and stay connected with their colleagues across the globe.

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Employees engage in a combination of remote and on-site work.

Typical time on-site: Flexible
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