Sales Articles

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Brian Nordli Brian Nordli
Updated on April 24, 2024

Strategies for Becoming an Effective Sales Engineer

Combining sales chops with technical prowess takes finesse.

Brian Nordli Brian Nordli
Updated on April 24, 2024

Building a Diverse Sales Team Takes Work, but It’s Worth It

It’s good for business, and it’s the right thing to do.

Brian Nordli Brian Nordli
Updated on April 24, 2024

9 Strategies for Building an Amazing Sales Deck

Keep it simple and focused on the customer.

Brian Nordli Brian Nordli
Updated on April 24, 2024

This Program Aims to Help Laid-Off Workers Land Sales Jobs

Christina Brady got into sales to support her family through a crisis. Now she wants to help others do the same.

Yale Reardon Yale Reardon
Updated on April 24, 2024

How We Repositioned Our Sales Pitch When the Economy Faltered

While focusing short term on hires, we were neglecting the positive branding benefits that companies were receiving as members of our growing tech community. As we started paddling into shifting seas, the path forward became obvious.

Brian Nordli Brian Nordli
Updated on April 24, 2024

Sales Team Struggling With Burnout? Consider Quota Relief.

Taking time off is a difficult decision for sales reps. Make it easier.

Joe Procopio Joe Procopio
Updated on April 24, 2024

Taking a Product to Market? Don’t Skip This Big Step.

Selling involves more than a landing page and credit-card form.

Image: Shutterstock / Built In
Brian Nordli Brian Nordli
Updated on April 24, 2024

Your Top Sales Rep Isn’t Always the Best Choice for Manager

Here’s how to identify your next team leader and set them up for success.

Brian Nordli Brian Nordli
Updated on April 24, 2024

Don’t Drop the Ball on Post-Sale Check-Ins

Here’s how to stay in touch after the ink dries.

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