Drata is looking for a Global Campaign Manager to join the company. This person will be a key member of the growing marketing team at a fast-growing, B2B SaaS startup. You will build and manage full funnel, integrated marketing campaigns in North America and internationally.
We’re looking for someone who identifies as a ‘doer’ and is comfortable working cross-functionally and externally to consistently drive revenue and customer growth, quickly implementing best practices to identify and acquire new customers. We pride ourselves in our ability to move quickly and get the job done, and are committed to making sure every team member is set up to exceed expectations and learn and grow in their role. This role reports into the Director of Demand Generation, and will work very closely across Marketing, and with our Enterprise and Commercial Sales teams.
We look at qualified pipeline as our north star and marketing, sales & even CSG work cross functionally to achieve that. If you’re looking to roll up your sleeves, make an immediate impact, and be a high-visibility contributor within the organization, this role might be for you.
What you'll do:
- Own global campaigns strategy, program development and implementation, including full funnel programs, webinars, buyer journeys, and events.
- Work closely with Enterprise & Commercial Sales teams to understand specific market priorities and inform and shape customer and prospect-facing programs contributing to pipeline and opportunity creation.
- Partner closely with Product, Solution, and Customer Marketing to craft engaging campaign themes and messaging that highlight Drata’s differentiators and key solutions.
- Build and execute regional programs, webinars, and events aligned with product and content roadmaps, and work with relevant teams and customers to deliver in both virtual and live environments including executive breakfasts / dinners, meetups, customer-led panels, and partner events.
- Own integrated pre / during / post event planning, execution and followup, ensuring quality lead delivery and follow-up, engaging prospects throughout the buyer journey.
- Track, measure and communicate program results, and seek to generate new global best practices through experimental efforts.
- Ensure programs and event details are on brand, on message, and fit the Drata aesthetic.
- Work with content to plan, develop, and operationalize marketing programs (e.g. webinars, campaigns, social posts, etc.) that generate brand awareness and qualified pipeline.
- Work with Marketing Operations to create and optimize email campaigns and landing pages for all stages of the funnel.
- Own budget, metrics and foster an understanding of our efforts through great internal reporting and sharing of results.
- Work with Marketing Operations to develop reporting on key demand gen KPIs, track progress to targets, and ensure we have strong insights into performance and trends.
- Partner closely with our sales, alliances, and customer experience leadership team to ensure deep alignment across marketing, sales, biz ops, and solutions engineering.
What you'll bring:
- 5+ years of experience in demand generation, revenue marketing; product marketing experience a plus. Deep understanding of SaaS landscape and key SaaS metrics.
- Demonstrated history of implementing integrated, full funnel campaigns, building paid and owned programs to create new opportunities and pipeline.
- B2B multi-channel demand generation experience, including some combination of digital advertising, events, content syndication, social media, webinars hosted by trusted third parties, and email marketing
- Experience with CRM, databases, marketing automation tools, email best practices, and other marketing tooling which may include HubSpot, Salesforce, 6sense, Goldcast, and more.
- Experienced in Enterprise Marketing & Sales Motions, Target Account (ABM) motions, platforms, tools and technologies.
- Demonstrated history of collaboration and partnering with cross-functional teams, including Sales, SDR, Business Development, Customer Success, FP&A, and more.
- Highly strategic, entrepreneurial, and data driven with a growth-driven mindset.
- Must be a self-starter who excels at multitasking and thrives in a fast-paced environment
Benefits:
- Healthcare: 90-100% paid premiums for medical, dental, and vision plans for employee and dependents + on demand health care concierge
- HSA, FSA, & DCFSA: Pre-tax savings plans for healthcare and dependent care, with up to a $600 annual employer contribution to the HSA plan (if enrolled in HSA medical plan)
- 100% paid short and long term disability plus life + AD&D benefits
- Learning & Development: $500 annually towards professional development opportunities + $250 annually towards personal development opportunities
- Flexible Time Off: Flexible vacation policy for strong, fully charged batteries
- 16 Weeks Paid Parental Leave: An inclusive policy to ensure you have time with your newborn, newly adopted, or foster child
- Work Remotely: Flexible hours and work from home + $1,000 annually to cover necessary business related items for your home office
- 401K: Reach your financial goals while reducing your taxes
This role will receive a competitive base salary, benefits, and stock, typically in the form of Restricted Stock Units (RSUs). The applicable salary range for each US-based role is based on where the employee works and is aligned to one of 3 tiers based on the cost of labor for that geographic area. The expected salary ranges for this role are below, subject to change.
Tier 1: $141,900 - $175,200
Tier 2: $127,700 - $157,700
Tier 3: $113,500 - $140,200
You can view which tier applies to where you plan to work here. A variety of factors are considered when determining someone’s leveling and compensation–including a candidate’s professional background and experience. These ranges may be modified in the future and final offer amounts may vary from the amounts listed above.
Drata is on a mission to help build trust across the internet.
Drata is a security and compliance automation platform that continuously monitors and collects evidence of a company's security controls, while streamlining compliance workflows end-to-end to ensure audit readiness.
We all recognize the importance of earning and keeping the trust of our customers when it comes to protecting their data. We've felt firsthand how burdensome achieving and maintaining a strong security and compliance posture can be at a fast-growing company. It’s a manual, redundant, error-prone, and unscalable process - and it only grows more complex and expensive over time.
Our team of SaaS, security, compliance, and audit experts have built a better way - with automation.
Employment at Drata is based solely upon individual merit and qualifications directly related to professional competence. We strictly prohibit unlawful discrimination or harassment on the basis of race, color, religion, veteran status, national origin, ancestry, pregnancy status, sex, gender identity or expression, age, marital status, mental or physical disability, medical condition, sexual orientation, or any other characteristics protected by law. We also make reasonable accommodations to meet our obligations under laws protecting the rights of the disabled.
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Trust, Automated. Drata automates your compliance journey from start to audit-read and beyond and provides support from the security and compliance experts who built it. The company is backed by ICONIQ Growth, Alkeon Capital, Salesforce Ventures, GGV Capital, Cowboy Ventures, Leaders Fund, Okta Ventures, SVCI, SV Angel, and many key industry leaders.
Why Work With Us
With a powerful mission, our people help to build a unique and diverse culture. Drata supports continued professional development, promotional paths and every opportunity to move fast and reach their full potential. Join our driven team and help build trust across the internet!
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Flexible hours from the comfort of your home. Drata is a 100% remote environment. While we are a remote company, we have ways to connect and engage with our employees through team off-sites, virtual happy hours, and team challenges.