YouTube Producer/Strategist, WP Ventures

Posted 8 Days Ago
Be an Early Applicant
Headquarters, WA
83K-124K Annually
Senior level
Digital Media • Events • News + Entertainment • Software
Be part of the team building innovative experiences for products across print and digital platforms.
The Role
The YouTube Producer/Strategist will manage video content on YouTube, develop strategies for growth, optimize videos, and analyze performance metrics to enhance audience engagement.
Summary Generated by Built In

Application Instructions

Please list all professional experience and explain any gaps in employment history. All of your application materials, which may include PDF files of work samples and/or links to audio, video, photography or graphics, must be uploaded to the field labeled Resume/Cover Letter/Work Samples to be considered for the position.

Job Description

The Washington Post seeks a creative, hyper-organized producer/strategist to scale our YouTube network of channels. The ideal candidate will be a fast, thoughtful video producer and editor with experience developing, assigning and optimizing video and metadata and a strong track record of managing channel growth on YouTube.

The ability to edit video in a compelling way for platform-specific audience expectations and trends is a must, as is the ability to teach others. This YouTube strategist will work across the Video department to understand and track all content on the platform and optimize its presentation in the service of building new audiences for Post journalism. They will also work closely with the leadership of The Post's Video and Social teams to drive experimentation at all levels.

The ideal candidate will be at the forefront of what distributed video looks like today, across formats and audience segments, and be ready to build personalities, shows and series designed to bring new audience to The Washington Post. This hire is part of efforts to better serve the next generation of Post audiences and subscribers. 

Responsibilities: 

  • Directly manage the distribution of Post-created and -licensed video content on YouTube. 

  • Develop content strategy for the main Post channel, including live, video-on-demand and Shorts offerings. 

  • Develop and produce videos designed for YouTube. 

  • Work with video team members to develop formats, optimize videos, headlines, metadata and thumbnails for YouTube. 

  • Enforce standards for technical and editorial video quality. 

  • Create and advise on the creation of assets needed for off-site promotion. 

  • Initiate and maintain strong relationships with YouTube. 

  • Gather and prioritize technical requirements from YouTube, with an eye toward streamlining technical work. 

  • Continually monitor video analytics to inform decision making and alter strategy to maximize audience growth. 

  • Manage YouTube video performance against video KPIs. 

  • Attend daily and weekly team meetings to track story ideas and coordinate coverage. 

  • Attend newsroom-wide meetings to identify story opportunities for video. 

  • Other duties as assigned. 

Preferred qualifications: 

  • At least five years’ experience managing, producing and editing videos for YouTube, preferably for a national audience. 

  • Strong news judgment and a record of excellence in new media, social media and emerging platforms. 

  • Proficiency in editing video in a variety of formats. 

  • Demonstrated experience with YouTube analytics. 

  • Excellent writing skills and the ability to write and edit in Post style. 

  • Expertise in SEO best practices, video tools, analytics tools and content management/publishing systems. 

  • Strong interpersonal and communication skills. 

  • First-class organizational skills and attention to detail. 

  • A track record of collaboration and the capacity to work across departments and assignments. 

  • Ability to thrive in a fast-paced, high-pressure environment. 

  • A drive to create and lead best-in-industry digital experiences and content. 

  • Ability to work all shifts. 

This position is based in our Washington, D.C., newsroom.

Candidates should upload a résumé and a cover letter detailing channel management experience to our jobs portal. Applications will be reviewed on a rolling basis until the position is filled, but those received by Feb. 23 will be prioritized. Your cover letter should be addressed to Deputy Video Department Head Lauren Saks, Video Department Head Micah Gelman and WP Ventures Editor Krissah Thompson.  

The salary range for this position is: $82,600.00 - $123,800.00. The actual salary within this range will depend on individual skills, experience and qualifications as they relate to specific job requirements.

The Washington Post’s policy for employees is five days per week in the office, with exceptions for newsgathering and general business travel.

Compensation and Benefits

Wherever you are in your life or career, The Washington Post offers comprehensive and inclusive benefits for every step of your journey:

  • Competitive medical, dental and vision coverage

  • Company-paid pension and 401(k) match

  • Three weeks of vacation and up to three weeks of paid sick leave

  • Nine paid holidays and two personal days

  • 20 weeks paid parental leave for any new parent

  • Robust mental health resources

  • Backup care and caregiver concierge services

  • Gender affirming services

  • Pet insurance

  • Free Post digital subscription

  • Leadership and career development programs

Benefits may vary based on the job, full-time or part-time schedule, location, and collectively bargained status.

The Post strives to provide its readers with high-quality, trustworthy news and information while constantly innovating. That mission is best served by a diverse, multi-generational workforce with varied life experiences and perspectives. All cultures and backgrounds are welcomed. 

Ever wondered if what you are doing will Impact Tomorrow? At The Washington Post, every employee shapes the way we deliver the news. Find the career that’s right for you

#washpostlife

Top Skills

Analytics Tools
Content Management Systems
Seo Best Practices
Video Editing Tools
Youtube
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The Company
HQ: Washington, DC
0 Employees
On-site Workplace
Year Founded: 1877

What We Do

The Washington Post is an award-winning news leader whose mission is to connect, inform, and enlighten local, national and global readers with trustworthy reporting, in-depth analysis and engaging opinions. The Post is as much a tech company as it is a media company, combining world-class journalism with the latest technology and tools so readers can interact with The Post anytime, anywhere. Our approach is always the same– shape ideas, redefine speed, take ownership and lead. Every employee, every project, every day.

Why Work With Us

Rapidly growing, this team is committed to creating excellent experiences and products worthy of our tradition and our future. Our dedication to innovation, excellence and integrity are at the core of what we do, and why our employees are proud to call The Post their home.

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