VP, Product Management – Publishers Products

Posted 9 Days Ago
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Tel Aviv
Hybrid
Expert/Leader
AdTech • Big Data • Digital Media • Marketing Tech
Taboola empowers businesses to grow through performance advertising technology that goes beyond search and social.
The Role
The VP of Product for Publishers Products will develop and execute product strategies, lead cross-functional teams, and drive innovative product solutions for Taboola's publishing clients in a competitive market.
Summary Generated by Built In

Realize your potential by joining the leading performance-driven advertising company!  

As a VP of Product for Pubs Products  in the Publisher Product Department in our Tel Aviv Office, you’ll play a vital role in defining and executing Taboola’s product strategy and vision for both Publishers Products and Taboola Supply. In this role, you will pioneer an innovative, AI-powered strategy that leverages our network advantage to deliver unparalleled performance advertising solutions while strengthening our strategic, long-standing publisher relationships in a competitive, evolving digital media landscape.
Reporting directly to the SVP of Tech 

To thrive in this role, you'll need:

Proven Product Leadership
10+ years of product management experience in digital publishing, ad tech, or media industries, with a demonstrable track record of launching and scaling innovative products that drive both publisher traffic and monetization. The scope of the work is both inbound as well as outbound. We expect this person to have experience in go-to-market at scale. We also expect a lot of experience working internally with the business. Deep Industry Expertise:Extensive understanding of publishers’ business models and challenges—including shifting content consumption habits—and a passion for empowering publishers to maintain high-quality content while effectively monetizing their digital assets.

Innovative & Strategic Vision:Ability to craft and execute a bold product vision that leverages advanced AI and generative AI (genAI) technologies to create differentiated, data-driven solutions. Experience in designing personalized recommendation systems, content management tools, and monetization platforms is highly desirableTechnical & Data-Driven Acumen:Proficiency with modern product analytics, A/B testing, and user data interpretation to inform strategic decisions. Familiarity with first-party data integration and large-scale digital platform operations is essential.Cross-Functional Leadership:Exceptional skills in leading diverse, cross-disciplinary teams—including engineering, data science, design, and sales/marketing—to deliver complex products in fast-paced, evolving environments.Customer-Centric Mindset:A deep understanding of what publishers care about—specifically, driving traffic and optimizing revenue streams. Demonstrated ability to translate publisher needs into innovative product features (e.g. enhancing products like Taboola Feed, Newsroom, Backstage, and monetization solutions) that resonate with both publishers and advertisers.Dual-Sided Marketplace Expertise (an advantage):Proven experience in managing and innovating within a dual-sided marketplace. Leverage Taboola’s unique, proprietary network of both publishers and advertisers to build performance advertising solutions that not only drive measurable outcomes for advertisers but also nurture our strategic, long-term relationships with publishers—our most distinct competitive assetCreative Problem Solving:A highly creative and entrepreneurial approach to tackling the challenges inherent in a rapidly transforming media landscape, ensuring that new products not only meet current demands but also anticipate future trends in content consumption and monetization

How you’ll make an impact:

As a ((JOB TITLE)), you’ll bring value by:

Inform the candidate what their main responsibilities will look like. Use clear, concise language, avoid adverbs, and consider readability. 

  • Strategic Leadership: Develop and execute a comprehensive strategy and roadmap for Taboola’s Publishers and Supply Products.
  • Cross-Functional Collaboration: Partner closely with the Senior Executive Team and other senior leaders to ensure alignment with broader business objectives.
  • Team Leadership: Lead, mentor, and inspire a team of product managers and product analysts, fostering a culture of innovation, collaboration, and continuous improvement.
  • Product Prioritization: Oversee the product prioritization process and make data-driven decisions to focus on the most critical projects.
  • Collaboration with Internal Teams: Work in close partnership with engineering, sales, marketing, and research teams to drive successful product development and launches.
  • Customer-Centric Approach: Engage with go-to-market and customer-facing teams to gather insights and feedback on customer needs.
  • Market Awareness: Maintain a strong understanding of the competitive landscape and industry trends to continuously inform product strategy.
  • Executive Contribution: Provide strategic insights and recommendations to the Senior Executive Team, contributing to the overall product vision and long-term business success.

Why Taboola?

If you ask Taboolars what they love about working here, they’ll tell you that they’ve been empowered to realize their full potential while growing and learning from and with smart and talented people. They’ll also share more about:

  • Adam Singolda, Taboola Founder and CEO says; “You can copy anything from another business but you can’t copy a company’s culture.
  • [See region specific Well-being bullets here] Well-being: Enjoy comprehensive benefits (health, 401k, etc.), a fully stocked kitchen, and location-specific perks (gym partnerships, parking).

Flexibility: We offer a hybrid work schedule with 3 days in-office with an option to come in more often if desired.Work with some of the biggest names: We work with some of the biggest names in the business. Our publisher partners include Yahoo, Conde Nast, Fox Sports, NBCU, ESPN, CBS, and E! Online. Our advertiser clients include Wells Fargo, Honda, Pinterest, Expedia and Honda.

Ready to realize your potential?

Taboola is an equal opportunity employer and we value diversity in all forms. We are committed to creating an inclusive environment for all employees and believe such an environment is critical for success. Employment is decided on the basis of qualifications, merit, and business need.-

Learn more about #TaboolaLife on LinkedIn, Facebook, Instagram, X, YouTube, & the Taboola Life Blog.

About Taboola

Taboola empowers businesses to grow through performance advertising technology that goes beyond search and social and delivers measurable outcomes at scale.

Taboola works with thousands of businesses who advertise directly on Realize, Taboola’s powerful ad platform, reaching approximately 600M daily active users across some of the best publishers in the world. Publishers like NBC News, Yahoo, and OEMs such as Samsung, Xiaomi and others use Taboola’s technology to grow audience and revenue, enabling Realize to offer unique data, specialized algorithms, and unmatched scale.

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Top Skills

A/B Testing
AI
Data Integration
Generative Ai
Product Analytics

What the Team is Saying

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Jessica
Victor
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Adam
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The Company
HQ: New York, NY
1,900 Employees
Hybrid Workplace
Year Founded: 2006

What We Do

Taboola empowers businesses to grow through performance advertising technology that goes beyond search and social and delivers measurable outcomes at scale.

Taboola works with thousands of businesses who advertise directly on Realize, Taboola’s powerful ad platform, reaching approximately 600M daily active users across some of the best publishers in the world. Publishers like NBC News, Yahoo, and OEMs such as Samsung, Xiaomi and others use Taboola’s technology to grow audience and revenue, enabling Realize to offer unique data, specialized algorithms, and unmatched scale.

Why Work With Us

Taboola is the best of both worlds: We're an established public company but operate like a startup! Our DTLA office is a tech-hub and sales office. You'll be surrounded by passionate and like-minded Engineers and Data Scientists working on large scale projects and Big Data, as well as Media sales professionals of all levels.

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Taboola Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

Taboola offers team members flexibility, we offer the ability to work remotely two days a week, a flexible time off policy (no need to accrue days off and no cap on how many vacation days you can take) & a very generous paid family leave policy!

Typical time on-site: 3 days a week
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