Smartsheet is a tech company with a human story to tell. We’re here to empower teams to manage projects, automate workflows, and rapidly build new secure solutions, using simple no-code tools. We’re revolutionaries – so for us changing the way the world works is all in a day’s work.
The Smartsheet marketing team is seeking an experienced Senior Content Strategist to join our growing team. This role will be focused on getting the right content to the right people, in the right place, at the right time. You understand how content can help build a brand and impact consumer attention. And, you know how to measure content performance in order to drive efforts that deliver repeated business results.
In this role, you will gain a deep understanding of our audiences and their decision-making journeys. You will determine which content types best communicate specific information. And will lead and contribute to the development and optimization of original content and content-centered programs.
You are familiar with the tech sector, and ideally also have experience with business-to-business (B2B) communications. You’re strategic, empathetic, and know how to get things done. You like problem-solving and are motivated to figure out new ways to help a rapidly-growing business achieve its objectives within an increasingly competitive landscape.
You will report to the Senior Manager, Content Strategy and can be based in our Bellevue, WA office, or you may work remotely from anywhere in the US where Smartsheet is a registered employer.
You Will:
- Lead content-centered programs with an eye toward audience, buyer journey, global reach, and optimal impact
- Analyze content performance to identify trends and make recommendations for optimizations and new content creation
- Partner with stakeholders and collaborate cross-functionally to build content that achieves measurable business objectives
- Track key market trends and competitive messages to create the necessary content to address key trends
- Develop clear and engaging content that builds the brand while addressing consumer and business needs
- Perform content gap analyses to determine what type of content is missing and what could be needed
- Participate in creating, adjusting, and managing an editorial calendar
- Produce written content on behalf of the Smartsheet brand that is consistent with our brand voice, style, and tone
- Contribute to thought leadership and content marketing strategy that drives brand awareness, sales enablement, lead generation, customer engagement, sales, and customer retention
- Support other duties as needed
You Have:
- 7+ years of experience in writing, content creation, and content planning
- 2+ years of experience in content marketing for enterprise B2B SaaS companies
- Content strategy and project management experience
- Familiarity with SEO, digital customer experiences, and the buyer’s journey
- Knowledge of keyword research tools, social media platforms, search engine optimization and search engine marketing
- Strong communication and presentation skills
- Experience partnering cross-functionally with design, development, campaigns, product and product marketing, sales, and outside partners such as agencies
- Great planner, collaborator and strategic thinker
Current US Perks & Benefits:
- HSA, 100% employer-paid premiums, or Buy-up medical/vision and dental coverage options for full-time employees
- 401k Match to help you save for your future (50% of your contribution up to the first 6% of your eligible pay)
- Monthly stipend to support your work and productivity
- Flexible Time Away Program, plus Sick Time Off
- US employees are automatically covered under Smartsheet-sponsored life insurance, short-term, and long-term disability plans
- US employees receive 12 paid holidays per year
- Up to 24 weeks of Parental Leave
- Personal paid Volunteer Day to support our community
- Opportunities for professional growth and development including access to Udemy online courses
- Company Funded Perks, including a counseling membership, local retail discounts, and your own personal Smartsheet account
- Teleworking options from any registered location in the U.S. (role specific)
Smartsheet provides a competitive base salary range for roles that may be hired in different geographic areas we are licensed to operate our business from. Actual compensation is determined by several factors including, but not limited to, level of professional, educational experience, skills, and specific candidate location. In addition, this role will be eligible for a market competitive incentive opportunity.
US Pay Range
$120,000—$157,500 USD
Get to Know Us:
At Smartsheet, we’ve created a place where everyone is welcome — people from all over the world, all backgrounds, all ages, all colors, and all beliefs working side by side. Here, everyone can make a difference and empower others to do the same. You’re encouraged to apply even if your experience doesn’t precisely match our job description—if your career path has been nontraditional, that will set you apart. At Smartsheet, we empower everyone, everywhere to change the way the world works—join us!
Equal Opportunity Employer:
Smartsheet is an Equal Opportunity (EEO) employer committed to fostering an inclusive environment with the best employees. It is our policy to provide equal employment opportunities to all qualified applicants in accordance with applicable laws in the US, UK, Australia, Germany, Costa Rica, Japan, and Bulgaria. All qualified applicants will receive consideration without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, protected veteran or disabled status, or genetic information.
If there are preparations we can make to help ensure you have a comfortable and positive interview experience, please let us know.
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What We Do
At Smartsheet, our mission is to empower anyone to drive meaningful change — for themselves, their businesses, and the world. Simply working harder is not enough to be successful against a shifting economic landscape. Smartsheet transforms work into dynamic work, unifying collaboration, workflows, and content management into a flexible, secure, no-code platform that gives anyone the ability to continuously make an impact. By changing the way the world works, we believe we can change the world.
Why Work With Us
Smartsheet is a place where people love what they do and are empowered to do their best work every day. We support one another and achieve our goals as a team, not as individuals. Regardless of role, team members are driven, entrepreneurial, and committed to making an impact by turning great ideas into action.
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