Senior Associate / Associate Manager, MSE & Performance Marketing Planning

Posted 16 Days Ago
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3 Locations
Junior
Software • Travel
The Role
Optimize Meta-search and traffic channel strategies for hotel business, drive campaign executions, analyze data, and implement performance optimizations.
Summary Generated by Built In

About Klook

We are Asia’s leading platform for experiences and travel services, and we believe that we can help bring the world closer together through experiences.
 

Founded in 2014 by 3 avid travelers, Ethan Lin, Eric Gnock Fah and Bernie Xiong, Klook inspires and enables more moments of joy for travelers with over half a million curated quality experiences ranging from the biggest attractions to paragliding adventures, iconic museums to rich cultural tours, and other convenient local travel services across 2,700 destinations around the world.
 

Do you share our belief in the wonders of travel? Our international community of over 1,800 employees, based in 30+ locations, certainly do! Global citizens ourselves, Klookers are not only curating memorable experiences for others but also co-creating our world of joy within Klook.
 

We work hard and play hard, upkeeping our high-performing culture as we are guided daily by our 6 core values:
 

  • Customer First

  • Push Boundaries

  • Critical Thinking

  • Build for Scale

  • Less is More

  • Win as One

We never settle, and together, we believe in achieving greater heights and realizing endless possibilities ahead of us in the dynamic new era of travel. Care to be a part of this revolution? Join us!

What will you do:

  • Focus on optimizing Meta-search strategies & Other Traffic Channel Acquisition specifically tailored to the hotel business, ensuring maximum visibility and performance.
  • Drive day-to-day optimizations and oversee the execution of daily tasks, including campaign optimizations, channel connections, and more.

  • Collaborate seamlessly with cross-functional teams to ensure that strategies and actions align with overall business and multi-channel marketing objectives.

  • Conduct in-depth analysis of data insights and spearhead test-and-learn initiatives to facilitate informed decision-making that propels business growth and success.

  • Monitor and optimize Meta-search campaigns to enhance the hotel's online presence and drive bookings effectively.

  • Stay updated on industry trends and best practices related to Meta-search engines to continuously refine strategies and improve performance metrics.

What will you need:

  • Bachelor's degree in Marketing, Advertising, Business, or related field.

  • 1-3 years of hands-on experience in Digital Performance Marketing. Experience with Hotel Ads is a strong advantage.

  • Basic knowledge of Meta Search Channels/ SEM/ SEO.

  • Proficient in data analysis, with a strong emphasis on data mining techniques. Familiarity with Python/SQL is a bonus.

  • Excellent command of the English language. Proficiency and fluency in Chinese

  • Demonstrated eagerness to learn and a proactive approach to staying abreast of industry trends and advancements.

Klook is proud to be an equal opportunity employer. We hire talented and passionate people of all backgrounds. We believe that a joyful workplace is an inclusive workplace, one where employees from all walks of life have an equal opportunity to thrive. We’re dedicated to creating a welcoming and supportive culture where everyone belongs.

Klook does not accept unsolicited resumes from any temporary staffing agency, placement service or professional recruiter (“Agency”). Klook will not be responsible for, and will not pay, any fees, commissions or other payments related to such unsolicited resumes.

An Agency must obtain advance written approval from Klook’s Talent Acquisition Team to submit resumes, and then only in conjunction with a valid fully-executed agreement for service and in response to a specific job opening for which the Agency has been requested to submit resumes for. Klook will not be responsible for, and will not pay, any fees, commissions or other payments to any Agency that does not have such agreement in place or does not comply with the foregoing.

Top Skills

Python
SQL
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The Company
HQ: Central
1,585 Employees
On-site Workplace
Year Founded: 2014

What We Do

Klook is Asia's leading travel and experiences platform. We curate the most joyful experiences so that users can satisfy their relentless curiosity for adventure and experiences at home and around the world. With our website and app, users can experience a world of joy, from attractions, tours to local transportation and stays. Founded in 2014, we are here to inspire and enable more moments of joy through over half a million activities in over 2,700 destinations.

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