Product Owner (Incogni)

Incogni is at the forefront of consumer privacy-tech, making it easy for people to remove their personal information from data brokers. Since its launch, Incogni has become the most popular data removal service among consumers and continues to grow rapidly. 

As Product Owner for the Acquisition team, you’ll lead efforts to attract new users, enhance purchase funnels, and fuel growth. Working closely with product, marketing, and analytics teams, you’ll drive initiatives to boost traffic, improve conversion rates, and maximize customer acquisition. With a focus on impact and efficiency, you’ll prioritize projects that make the biggest difference - aligning marketing strategies with cross-functional team goals.

If you want to:

• Align product vision and objectives with business goals, communicating them effectively to the team;
• Analyze and optimize the user acquisition funnel, focusing on conversion rates through data-driven improvements to landing pages and checkout flow;
• Define, manage, and prioritize the roadmap for acquisition features and campaigns, ensuring alignment with growth targets;
• Conduct A/B testing and experimentation to validate hypotheses and drive user acquisition efficiency;
• Identify and mitigate product development risks while refining user stories and participating in Scrum ceremonies to ensure timely, high-quality feature delivery;
• Collaborate closely with marketing, analytics, development, QA, and design teams to support acquisition-related strategies and feature implementations;
• Track metrics and key results to measure product success and stay informed on industry trends, new technologies, and competitor acquisition strategies to maintain a competitive edge.

And you can check off:

• 2+ years as a Product Owner or similar role, ideally with a focus on user acquisition or growth;
• Strong understanding of product management, software development, marketing, UX/UI, and analytics;
• Excellent communication and collaboration skills, with the ability to coordinate across teams;
• Ability to manage priorities in a fast-changing environment and make data-driven decisions;
• Analytical, problem-solving mindset with a proactive approach to complex challenges;
• Ownership and accountability for your work, with experience in identifying dependencies;
• Fluent in English.

Bonus points if you:

• Have experience with data privacy products, acquisition funnels, or conversion rate optimization.

Here’s the deal:

• Growth and learning opportunities: time dedicated to learning, conferences, online learning platforms, and books for your professional development;
• Health and wellness: we want you to feel and be your best. That's why we offer various benefits, from online workouts with a physical coach and sports card to health insurance and regular mental health checks;
• Tools of your choice: choose the technical equipment and tools you need to do your best work;
• Community and celebrations: get ready for long-lasting traditions such as yearly workation, Friday get-togethers, various team buildings and company celebrations;
• Convenient commuting: traveling from point A to point B in a city like Warsaw is quite a journey! That’s why we compensate your public transport costs;
• Work-life balance: as a general rule, we work based on a 3+2 hybrid model. And let’s not forget the WFA policy – an opportunity to work from anywhere in the world;
• Premium Surfshark accounts: for you, your family, and friends!