Marketing Trade Show & Event Intern

Posted 19 Days Ago
Be an Early Applicant
State College, PA
Internship
Analytics
The Role
Assist in managing trade show logistics and operations, maintaining accurate calendars, budgeting for events, and analyzing results. Collaborate with Sales and Marketing in selecting events, creating marketing campaigns, and submitting leads to the CRM. Provide event assistance and ensure adherence to privacy regulations.
Summary Generated by Built In

Marketing Trade Show & Event Intern


OVERARCHING RESPONSIBILITIES

Assist in managing trade show logistics and operations to ensure Minitab has a successful presence at industry events as well as events produced by Minitab. This position is based in State College, PA (no remote offered).


ESSENTIAL DUTIES AND RESPONSIBILITIES

  • Maintain an accurate calendar of all Minitab trade shows, user conferences and events for global transparency.
  • Assist with managing and updating the budget for all trade shows, events, speaker program, and promotional items.
  • Reconcile all show invoices and update show budget expenditures.
  • Work with Sales and Marketing to research and select all trade shows and events in which Minitab will participate. 
  • Create marketing process maps for trade show and events nurture campaigns for each event.
  • Create surveys in Survey Monkey for Minitab Exchange events. Pull results for analysis.
  • Collect privacy policies from each show and submit for GDPR adherence.
  • Post-event, collect, scrub and submit leads for import into CRM system for sales follow up.
  • Provide additional assistance for the Minitab Insights Global Conference as well as the Minitab Exchange.


EDUCATION, KNOWLEDGE, AND EXPERIENCE

  • Working towards degree in Marketing or related field, or equivalent experience, is required.
  • Proficiency in Microsoft Office – Word, Excel, PowerPoint, Outlook, CRM, SharePoint, and marketing automation.


QUALIFICATIONS, SKILLS, AND ABILITIES

  • Strong creative, strategic, innovative, and organizational skills.
  • Excellent oral and creative writing communication skills.
  • Ability to manage multiple projects simultaneously and to create and maintain project lists and timetables and meet deadlines on time and within budget.
  • Highly motivated, willingness to think outside the box, and work collaboratively in a team environment.
  • Highly organized, accurate, thorough, and able to assume diverse responsibilities in a fast-paced environment with minimal supervision.
  • Comfortable working in a multi-lingual and multi-cultural environment.
  • Proficiency in speaking, reading and writing the English languages is required.

This is an onsite position at our State College, PA HQ. Remote work is not an option.


Qualified applicants will receive consideration without regard to their race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.  



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The Company
Chicago, IL
374 Employees
On-site Workplace
Year Founded: 1972

What We Do

Minitab helps companies and institutions spot trends, solve problems and discover valuable insights in data by delivering a comprehensive and best-in-class suite of data analysis and process improvement tools. Plus, a team of highly trained data analytic experts ensures that users get the most out of their analysis, enabling them to make better, faster and more accurate decisions.
For close to 50 years, Minitab has helped organizations drive cost containment, enhance quality, boost customer satisfaction and increase effectiveness. Thousands of businesses worldwide use Minitab Statistical Software, Minitab Engage, Minitab Workspace, Minitab Connect and Quality Trainer to uncover flaws in their processes and improve them.

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