Marketing CRM Engineer Manager and Product Owner

Posted 16 Days Ago
Be an Early Applicant
São Paulo
Senior level
Healthtech • Retail
The Role
Lead CRM strategy, optimize customer engagement through A/B testing, collaborate with cross-functional teams, and enhance digital product operations. Focus on data-driven decisions and continuous improvement.
Summary Generated by Built In

Marketing CRM Engineer Manager and Product Owner

Job Description

You’re not the person who will settle for just any role. Neither are we. Because we’re out to create Better Care for a Better World, and that takes a certain kind of person and teams who care about making a difference. Here, you’ll bring your professional expertise, talent, and drive to building and managing our portfolio of iconic, ground-breaking brands. In this role, you’ll help us deliver better care for billions of people around the world. It starts with YOU. 

In this role, you will:

This role will be responsible for leading CRM strategy, reporting, analysis, optimization and assisting with market research for our internal business partners. Continually thinking about how to increase engagement through A/B testing and optimize using consumer insights. Partner with other strategists, technology, and engineers to create recommendations to close CRM communication gaps, optimize customer journeys, and improve consumer engagement. Work with your cross-functional team to ensure recommendations are executed correctly, reported on promptly, and learnings leveraged for future recommendations.

  • Leads Marketing CRM strategy, leads planning sessions with the ability to identify opportunities & prioritize initiatives for Marketing CRM Product Team  

  • Collaborate closely with cross-functional teams across product, creative, solutions engineering and customer success to ensure the strategy is properly executed.   

  • Review and synthesize consumer data, competitive space, and market to identify opportunities for program evolution and long-term planning.   

  • Lead day-to-day digital operations, ensuring service delivery support operations excellence including audits, change, incident, problem, and configuration management.  

  • Develops technology investment plans and activation, including budgeting, forecasting, business case development and realization, business outcome identification, business adoption plans, resourcing plans 

  • Champion the importance of digital security and privacy, adheres to internal and external rigorous protocols to protect company and customer data.  

  • Establish and uphold best practice standards for digital commercial product operations 

  • Promote and build global leaders, develop resources with the needed functional and technical skills required to meet K-C’s growing application portfolio and changing technology needs. 

About Us

Huggies®. Kleenex®. Cottonelle®. Scott®. Kotex®. Poise®. Depend®. Kimberly-Clark Professional®. You already know our legendary brands—and so does the rest of the world. In fact, millions of people use Kimberly-Clark products every day. We know these amazing Kimberly-Clark products wouldn’t exist without talented professionals, like you.

At Kimberly-Clark, you’ll be part of the best team committed to driving innovation, growth and impact. We’re founded on more than 150 years of market leadership, and we’re always looking for new and better ways to perform – so there’s your open door of opportunity. It’s all here for you at Kimberly-Clark.

About You

You perform at the highest level possible, and you appreciate a performance culture fueled by authentic caring.  You want to be part of a company actively dedicated to sustainability, inclusion, wellbeing, and career development.
You love what you do, especially when the work you do makes a difference. At Kimberly-Clark, we’re constantly exploring new ideas on how, when, and where we can best achieve results. When you join our team, you’ll experience Flex

That Works: flexible work arrangements that empower you to have purposeful time in the office and partner with your leader to make flexibility work for both you and the business.

In one of our professional roles, you’ll focus on winning with consumers and the market, while putting safety, mutual respect, and human dignity at the center. To succeed in this role, you will need the following qualifications:

Who you are?

  • Bachelor’s degree in Information Management Systems, Computer Science, Engineering, or related discipline.

  • 7+ years demonstrable strategic impact and technology delivery in Marketing CRM technology and operations within an innovative and highly agile customer environment 

  • 7-10+ years demonstrable experience designing and deploying cloud scalable, resilient, secure data products leveraging tools like MS Cloud Services, Expert user of Tableau, CRM Analytics, Sigma, Snowflake, or SFMC SQL.  

  • Advanced proficiency in SFMC AMPscript and SQL, and experience with data pipelines using cloud-based tools.  

  • 6+ years of leadership experience with large, global IT teams, focusing on the development lifecycle within product teams.  

  • Experience in defining, integrating and driving recommendations for CRM data models, and improving user experience by interpreting data and automating decision making.  

  • Experience in Agile and Product team workflows, including epics, features, stories, sprints, and backlog management.  

  • Nice to have salesforce Marketing Email Specialist Certification

Total Benefits

Here are just a few of the benefits you’d enjoy working in this role for Kimberly-Clark.

Great support for good health with medical, dental, and vision coverage options with no waiting periods or pre-existing condition restrictions. Access to an on-site fitness center, occupational health nurse, and allowances for high-quality safety equipment.

Flexible Savings and spending accounts to maximize health care options and stretch dollars when caring for yourself or dependents.

Diverse income protection insurance options to protect yourself and your family in case of illness, injury, or other unexpected events.

Additional programs and support to continue your education, adopt a child, relocate, or even find temporary childcare.

To Be Considered

Click the Apply button and complete the online application process. A member of our recruiting team will review your application and follow up if you seem like a great fit for this role.

In the meantime, please check out the careers website.

And finally, the fine print….

For Kimberly-Clark to grow and prosper, we must be an inclusive organization that applies the diverse experiences and passions of its team members to brands that make life better for people all around the world.  We actively seek to build a workforce that reflects the experiences of our consumers.  When you bring your original thinking to Kimberly-Clark, you fuel the continued success of our enterprise. We are a committed equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, sexual orientation, gender identity, age, pregnancy, genetic information, citizenship status, or any other characteristic protected by law.

The statements above are intended to describe the general nature and level of work performed by employees assigned to this classification. Statements are not intended to be construed as an exhaustive list of all duties, responsibilities and skills required for this position.

Employment is subject to verification of pre-screening tests, which may include drug screening, background check, and DMV check.

#LI-Hybrid

Primary LocationBrazil -Sao Paulo

Additional LocationsIT Centre Bengaluru GDTC

Worker TypeEmployee

Worker Sub-TypeRegular

Time TypeFull time

Top Skills

Ampscript
Crm Analytics
Ms Cloud Services
Sfmc Sql
Sigma
Snowflake
Tableau
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The Company
Irving, TX
31,171 Employees
On-site Workplace

What We Do

Kimberly-Clark makes the essentials for a better life with well-known brands that matter every day – at home, school, work and on the go.

Throughout our 148 years, we have challenged conventional wisdom to innovate products that better meet the needs of consumers. We have created new categories with top brands like Kleenex®, and redefined categories with Huggies® and U by Kotex®.

While growing our $18+ billion global business, we help build careers through collaborative teams that push boundaries and endless opportunities to work with some of the world’s most recognized brands. Our 43,000 employees are changing the world for the better, too, generously giving back to communities and causes around the globe.

If innovative thinking and a passion to win inspire you, come Unleash Your Power at Kimberly-Clark.

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