Marketing Campaign Reporting Specialist

About HighLevel: HighLevel is a cloud-based, all-in-one white-label marketing and sales platform that empowers marketing agencies, entrepreneurs, and businesses to elevate their digital presence and drive growth. With a focus on streamlining marketing efforts and providing comprehensive solutions, HighLevel helps businesses of all sizes achieve their marketing goals. We currently have 1000+ employees across 15 countries, working remotely as well as in our headquarters, which is located in Dallas, Texas. Our goal as an employer is to maintain a strong company culture, foster creativity and collaboration, and encourage a healthy work-life balance for our employees wherever they call home.

Our Website - https://www.gohighlevel.com/

YouTube Channel - https://www.youtube.com/channel/UCXFiV4qDX5ipE-DQcsm1j4g 

Blog Post - https://blog.gohighlevel.com/general-atlantic-joins-highlevel/

Our Customers: HighLevel serves a diverse customer base, including over 60K agencies & entrepreneurs and 450K million businesses globally. Our customers range from small and medium-sized businesses to enterprises, spanning various industries and sectors.

Scale at HighLevel: We work at scale; our infrastructure handles around 3 Billion+ API hits & 2 Billion+ message events monthly and over 25M views of customer pages daily. We also handle over 80 Terabytes of data across 5 Databases.

Who You Are: 

As a Marketing campaign reporting specialist, you excel in data analysis, collaborate seamlessly with team members, and report on traffic sources from specific marketing campaigns. You use this data to provide actionable insights and recommendations to improve marketing performance. You have extensive experience with Google Analytics and either hold or are in the process of becoming a Certified Google Analytics Specialist. You understand the differences between GA4 vs. GA3 and have experience creating custom reports with Google Data Studio. You are passionate about turning web and visitor data into actionable insights that improve business efficiency and drive key decisions.

What You'll Be Doing

• Analyze complex data sets, implement optimizations based on analysis, and formulate digital strategies.
• Gather and analyze data from multiple sources (Tableau, Chart Mogul, Google Analytics, etc.).
• Configure GA4 properties, streams, and tags for effective tracking.
• Create custom reports and dashboards using Google Data Studio.
• Monitor marketing performance and provide actionable insights.
• Identify trends, optimize workflows, and provide data-driven recommendations.
• Work closely with marketing, sales, and other cross-functional teams to drive growth and improve processes.

What You'll Bring:

• At least 3 years of Google Analytics experience.
• 1+ year of experience with Google Data Studio.
• Proficiency in Google Sheets/Excel for data analysis.
• Strong collaboration, time-management, and problem-solving skills.
• Proven ability to interpret data and develop actionable insights.
• Strong organizational skills and a go-getter mindset.2+ years of Facebook data studio2+ years of Facebook ads manager

Experience/Education/Certifications Required:

• Bachelor’s Degree or equivalent SaaS experience.
• Google Analytics certified or near completion.

EEO Statement:

At HighLevel, we value diversity. In fact, we understand it makes our organization stronger. We are committed to inclusive hiring/promotion practices that evaluate skill sets, abilities and qualifications without regard to any characteristic unrelated to performing the job at the highest level. Our objective is to foster an environment where really talented employees from all walks of life can be their true and whole selves, cherished and welcomed for their differences, while providing awesome service to our clients and learning from one another along the way!

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.