Job Title: Marketing Associate
Location: El Segundo, CA or Remote (USA)
Start Date: Immediate
Compensation: $100k - $120k + annual performance bonus
ABOUT COAST
Coast (“Coast” or the “Company”) is a rapidly growing commercial and industrial (“C&I”) solar energy firm. By offering innovative systems which provide dependable solar energy to commercial businesses, Coast is disrupting the way commercial building owners purchase electricity. Through the backing of its financial sponsor, Crosstimbers Capital Group, Coast expects to finance, develop, own, and operate $400+ million of commercial solar projects across the United States over the next several years. Coast owns the solar systems and sells solar electricity to building owners/offtakers at a rate typically less than their current electricity provider. We are looking for talented, results-oriented, self-starters who will consistently deliver exceptional results to our customers and investors in pursuit of becoming the leading C&I solar provider in the United States.
COAST’S BELIEFS ABOUT PEOPLE
We believe people should feel appreciated and part of a broader—mission-based organization—where their experience and talents are nurtured, and their full potential is realized.
Coast seeks to cultivate a culture that enables talented individuals to thrive by autonomously utilizing their unique abilities and extraordinary work ethic within a highly collaborative environment that fosters innovation, creativity, and teamwork. We view it as one of our greatest responsibilities to enable, lead, and help individuals grow into their best versions. Our team shares a common vision of becoming the best version of ourselves and building the best company we can create while transitioning our country to clean, renewable energy.
EXPECTED OUTCOMES AND REQUIREMENTS
Coast has identified the need for a Marketing Associate to develop and execute the company’s marketing and branding strategy. This individual will be responsible for creating compelling marketing collateral, managing third-party creative vendors, overseeing Coast’s digital presence, and driving thought leadership initiatives to increase brand awareness within the commercial real estate and solar industries. Additionally, the Marketing Associate will play a key role in supporting Coast’s business development efforts through targeted marketing campaigns, event planning and conference strategy. Responsibilities include:
Marketing Strategy & Branding:
- Develop and execute a marketing and branding strategy in collaboration with Coast’s leadership team that increases Coast’s presence in the commercial real estate and solar industries.
- Drive marketing collateral development and identify key brand positioning opportunities.
- Oversee the creation of consistent brand standards, including project photography and marketing materials.
- Manage third-party creative teams to execute design and branding initiatives.
- Manage SEO, SEM, and lead generation strategies as part of Coast’s digital marketing efforts.
Content Development & Thought Leadership:
- Create marketing collateral such as one-pagers, presentations, white papers, and website content to support business development efforts.
- Lead thought leadership initiatives through channels like LinkedIn, Globe St. and self-published white papers to establish Coast as a leader in the industry.
- Overhaul Coast’s website, managing the redesign process with external partners.
Event & Conference Strategy:
- Develop and execute a business development event strategy, including industry conferences, networking events, and Coast-hosted happy hours.
- Ensure Coast’s presence at conferences is impactful, with strong pre- and post-event marketing efforts.
Collaboration & Execution:
- Work closely with Coast’s Origination Team to support marketing initiatives and business development.
- Coordinate with Coast’s Operations Team to oversee field marketing efforts such as project photo and drone shoots.
QUALIFICATIONS AND EXPERIENCE
- 3+ years of marketing experience in commercial solar, energy storage, or commercial real estate.
- Experience creating marketing collateral (e.g., PowerPoint decks, one-pagers, website refreshes).
- Proficiency in Canva, PowerPoint, and other creative tools (basic Adobe Suite knowledge is a plus).
- Experience managing third-party vendors for branding, design, and website development.
- Understanding of LinkedIn thought leadership, SEO, and conference marketing strategies.
- Strong project management skills—ability to juggle multiple priorities and execute a strategic vision.
- Highly detail-oriented and organized individual.
- Innovative and organized self-starter with the ability to work autonomously.
- Energetic and driven personality who thrives in a high-paced, dynamic, small-company environment.
WHY JOIN COAST?
- High-impact role with ownership over Coast’s marketing and branding efforts.
- Opportunity to work with C-level executives and shape the company’s marketing direction.
- Join a fast-growing solar company in an industry that is making a real difference.
- Long-term growth potential as the marketing function scales.
OUR BENEFITS
- Competitive salary + annual performance bonus
- 401(k) with a 4% company match
- Comprehensive health, dental, and vision insurance
- Generous paid time off (PTO) and company holidays
- Up to 14 weeks fully paid Parental Leave
- Flexible remote work options
- Professional development and growth opportunities
- The opportunity to make a real impact in the fast-growing renewable energy sector
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