Key Account Manager

The Key Account Manager will be responsible for driving profitable growth with key accounts on dedicated territory which is Scandinavia (with the possibility of extension to other European countries) by identifying upsell and cross-sell opportunities, expanding product usage, and proposing new solutions for the Protective Coating and Foam market . The ideal candidate will develop and execute quarterly and annual sales strategies to increase market share within target accounts. This role requires collaboration across distribution, product management, marketing to support customer accounts and address any emerging issues effectively. The Key Account Manager is client-focused, proactive, and solutions-oriented, with strong business acumen and expertise in strategic planning. This person is highly collaborative and skilled at navigating complex accounts, consistently delivering value that enhances the client relationship and drives sustainable growth. 

What You Will Do at Graco 

•            Client Relationship Management  based on home office

•            Develop and maintain strong trust-based relationships with key contractors, material manufactures and distributors at all organizational levels to ensure customer satisfaction and loyalty. 

•            Formulate strategic account plans tailored to each client, setting goals to maximize revenue, identify growth opportunities, and anticipate client needs. 

•            Actively engage with clients to understand their business objectives, aligning our solutions to support their goals. 

•            Facilitate regular check-ins and reviews with clients to discuss progress, address concerns, and explore potential areas for collaboration. 

Sales & Revenue Growth 

•            Proactively drive revenue growth within key accounts by identifying upsell and cross-sell opportunities, expanding product usage, and proposing new solutions. 

•            Stay informed on industry trends, market conditions, and competitors to provide value-added insights and recommendations to clients. 

•            Develop customized proposals and value-added service options that align with client needs and demonstrate clear ROI. 

•            Monitor and analyze sales data and account performance to identify potential growth areas and adjust strategies to meet targets. 

Operational & Cross-Functional Collaboration 

•            Collaborate closely with internal teams such as marketing, product development, and customer service to fulfill client requirements and deliver positive customer experience. 

•            Coordinate with product management to customize offerings or suggest product enhancements that better align with client needs. 

•            Act as the point of escalation for any issues, addressing concerns efficiently and working with relevant teams to resolve problems quickly. 

Performance Tracking & Reporting 

•            Track account metrics, prepare sales forecasts, and present regular reports to leadership on the status and growth potential of key accounts. 

•            Use data analytics to assess account performance, monitor KPIs, and refine strategies based on key metrics. 

•            Provide clients with regular performance reports, detailing account status, recent activity, and areas of focus. 

•            Maintain accurate and up-to-date records in CRM systems to support tracking and analysis of client interactions and outcomes. 

What You Will Bring to Graco  

•            5+ years of sales experience protective coating and foam market.

•            Ability to assist in developing and implementing account strategies and sales plans. 

•            Fundamental understanding of sales growth and customer service principles, with a focus on building client relationships.

•            Good communication, presentation, and analytical skills; familiarity with digital tools and CRM systems. 

•            Ability to work well with individuals at various organizational levels. 

•            Ability to travel up to 40%-60% in dedicated territory.

Must be

•            English and one of Scandinavian languages

•            Technical/Engineering/commercial degree

 Accelerators 

•            German language

At Graco, you truly make a difference. Your unique talents contribute to our organizational growth and future. Not only do you make a difference, but Graco’s culture empowers employees to create their own career path. Whether you choose to advance within your current department or explore new opportunities in different divisions, you have the ability to build your future. Our managers are here to provide support and guidance as you continue to grow within your career.

Graco has excellent opportunities available to individuals who want to be part of a fast-moving, growing company that is committed to quality, innovation and solving fluid handling problems for our customers. Graco is proud to be named a Best Place to Work by Fortune Magazine in 2016, 2018, 2019, 2021 & 2022. Graco offers attractive compensation, benefits and career development opportunities