Head of Motion Design

Posted 2 Days Ago
Be an Early Applicant
East Coast
80K-120K
Senior level
Artificial Intelligence • Fintech
The Role
Lead and define Cleo's motion design identity, managing a team to create innovative, story-driven animations for various campaigns, while championing AI tooling.
Summary Generated by Built In

About Cleo

At Cleo, we're not just building another fintech app. We're embarking on a mission to fundamentally change humanity's relationship with money. Imagine a world where everyone, regardless of background or income, has access to a hyper-intelligent financial advisor in their pocket. That's the future we're creating.

Cleo is a rare success story: a profitable, fast-growing unicorn with over $200 million in ARR and growing over 2x year-over-year. This isn't just a job; it's a chance to join a team of brilliant, driven individuals who are passionate about making a real difference. We have an exceptionally high bar for talent, seeking individuals who are not only at the top of their field but also embody our culture of collaboration and positive impact.

If you’re driven by complex challenges that push your expertise, the chance to shape something truly transformative, and the potential to share in Cleo’s success as we scale, while growing alongside a company that’s scaling fast, this might be your perfect fit.

Follow us on LinkedIn to keep up to date with new product features and insights from the team.

About the Role  

Cleo is, and always has been, an AI company (9 years running!) and we’re pointing humanity’s most powerful technology at one of consumers’ biggest pain points: money. It’s a profound story of innovation and customer-first thinking, and we’re looking for a seasoned Head of Motion Design to define how our forthcoming brand moves in the world.

From bold campaigns to bite-sized social content, motion is core to how we express the brand. You’ll define the motion language for one of the most creatively ambitious AI brands in the world. It’s a rare opportunity to build a motion function from the ground up for a high-growth brand that’s already breaking the rules.

We value artistry in every sense of the word and we use AI in the creation of video assets responsibly. We want a leader to help us set and maintain those principles while being excited about utilizing AI in video creation as an exciting new tool in your toolbox.

What You’ll Be Doing

  • Define and lead Cleo’s motion identity—creating the foundational principles and systems that shape how our brand comes to life in movement.
  • Bring campaigns to life through standout motion design across paid media, social, brand content, and global marketing activations.
  • Hire and lead a small team of elite motion designers/editors, and collaborators to scale motion as a discipline within marketing.
  • Concept and execute beautiful, story-driven animation that supports everything from brand films to influencer content to explainer videos.
  • Collaborate deeply with brand, copy, creative, and comms teams to ensure a seamless, consistent expression of Cleo’s identity across all channels.
  • Build toolkits and motion guidelines that make it easy for internal teams and partners to work with our motion language—at speed and scale.
  • Push creative boundaries, champion quirk, and make Cleo impossible to ignore.
  • Champion AI tooling: You’ll come with a PoV on AI tooling, and a growth mindset to try new ones continuously. We want to be on the forefront here!

Who You Are

We’re looking for a senior-level motion creative with 9+ years of experience across brand, agency, or media environments. The ideal candidate can manage high-stakes projects and think big picture but also roll up their sleeves to get the job done. Specifically:

  • Your portfolio shows exceptional storytelling in motion—whether it’s a 15-second Instagram ad, a brand campaign film, or a type-led animation that punches.
  • You’ve developed motion systems and toolkits for brands, and you understand how to balance craft with consistency.
  • Strong hands-on skills in After Effects, Premiere, Figma, and a solid grasp of 3D or mixed media workflows.
  • You’re a creative thinker and a strategic doer—able to translate business needs and briefs into joyful, unexpected moving content.
  • A natural leader and team-builder who can hire, mentor, and inspire a high-performing motion team.
  • You’ve got a sharp eye for detail, killer taste, and the ambition to set a new bar for what motion looks like in fintech—and beyond.

What do you get for all your hard work?

  • A competitive compensation package (base + equity) with bi-annual reviews, aligned to our quarterly OKR planning cycles. You can view our public progression framework and salary bandings here: https://cleo-ai.progressionapp.com/
  • Work at one of the fastest-growing tech startups, backed by top VC firms, Balderton & EQT Ventures
  • A clear progression plan. We want you to keep growing. That means trying new things, leading others, challenging the status quo and owning your impact. Always with our complete support.
  • Flexibility. We can’t fight for the world’s financial health if we’re not healthy ourselves. We work with everyone to make sure they have the balance they need to do their best work
  • Work where you work best. We’re a globally distributed team. Our US team works fully remotely, but we host virtual socials and an annual company offsite in Europe with all expenses paid.
  • Other benefits;
    • Company-wide performance reviews every 6 months 
    • Generous pay increases for high-performing team members
    • Equity top-ups for team members getting promoted
    • 15 days annual leave a year + public holidays (+ an additional day for every year you spend at Cleo)
    • 401k matching
    • Medical Insurance, Dental and Vision care
    • Generous Parental Leave
    • 1 month paid sabbatical after 4 years at Cleo
    • Regular socials and activities, online and in-person
    • We'll pay for your OpenAI subscription
    • Online mental health support via Spill
    • And many more!

We strongly encourage applications from people of colour, the LGBTQ+ community, people with disabilities, neurodivergent people, parents, carers, and people from lower socio-economic backgrounds.

If there’s anything we can do to accommodate your specific situation, please let us know.

Top Skills

After Effects
Figma
Premiere
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The Company
HQ: London
0 Employees
Hybrid Workplace
Year Founded: 2016

What We Do

We launched in 2016 because banking is boring and broken. Cleo’s not a bank - she’s got your back. As a result, we’re currently the most trusted AI assistant for personal finance out there, just ask TrustPilot. Our mission? To change the world's relationship with money.

So, what exactly is Cleo?
Using simplicity and humor, she’s helped over 7 million people improve their relationship with money and financial health. She’s a platform for the 99% – an AI assistant defining a new category, one that goes beyond saving and budgets to actually changing how we feel about our finances.

Through chat, she provides you with deep insight about your money, while suggesting personalized financial products that increase your ability to save. That said, it’s really our tone of voice that makes us special.

We’re a product for the next generation. We’re meeting our users where they are and building the type of relationship they expect. That also means dropping the BS.

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