EMEA Field Marketing Director

Posted 21 Hours Ago
Be an Early Applicant
London, Greater London, England
Senior level
Cloud • Software • Analytics
The Role
The EMEA Field Marketing Director will lead a team to develop and execute marketing plans aimed at driving demand generation and creating positive sales relationships. Responsibilities include managing events, collaborating with cross-functional teams, and analyzing performance to optimize marketing strategies while ensuring accurate budget management.
Summary Generated by Built In

At NICE, we don’t limit our challenges. We challenge our limits. Always. We’re ambitious. We’re game changers. And we play to win. We set the highest standards and execute beyond them. And if you’re like us, we can offer you the ultimate career opportunity that will light a fire within you.

So, What's the role all about?

As part of the Marketing team, you'll be part of a rewarding and hard-working culture that brings creativity, passion, and fun to their work.

The EMEA Field Marketing Director will report to the Vice President of International Marketing and will lead a team of field marketing professionals based in London and Paris. We are seeking a results-driven marketer with a growth mindset who can lead the field charge for our EMEA business to make NICE stand out as the clear market leader in customer experience. This role requires a strategic visionary with strong creativity, sales collaboration skills, event management expertise, and leadership capabilities.

The role will be responsible for leading how we plan, forecast, implement and measure Field Marketing initiatives. The core goal will be to create and foster highly positive and constructive relationships for sales teams with prospects measured through leads and opportunity creation.

How will you make an impact?

  • Own, develop and execute field marketing plans to drive demand generation, land new logos and achieve new business pipeline targets.
  • Lead the front-line charge and public face of NICE EMEA jointly with Sales and other key functions in all public interactions.
  • Run sales and brand promotion field activity to promote and elevate NICE through owned events, fireside chats, market launches and industry tradeshows.
  • Manage relationships with external partners, vendors, and agencies to support field marketing efforts.
  • Create a sales support layer to contribute to major pitches with design support, creative concepts, and surprise & delight offerings.
  • Monitor and analyze field performance to provide insights to optimize strategies and investments that deliver the best ROI.
  • Organize and track the EMEA Planner board with a view on all activities and calendar events.
  • Collaborate with cross-functional teams, including sales, product, and corporate marketing, to drive integrated marketing campaigns tailored to the mid-market segment.
  • Stay abreast of industry trends and best practices in field marketing and lead generation to drive innovation and competitive advantage.
  • Plan and control the EMEA field marketing budget working with procurement and finance to ensure 100% accurate budget management.

Have you got what it takes?

  • Proven ability to drive event attendance and operational success.
  • Knowledge of eCRM nurturing strategies.
  • Strong leadership and team management skills.
  • Ability to thrive in a fast-paced and dynamic environment.
  • Excellent communication and collaboration abilities.

NICE Values

Meet the six NICE Values that reflect our unique culture and DNA, embodying our spirit and drive. These Values are the essence of who we are and what we stand for at NICE, shaping our culture and guiding us toward the future:

  1. Challenging limits, always. We challenge ourselves, make bold decisions and lead transformations fearlessly, while seizing opportunities and are constantly evolving.
  2. A+ is our starting point. We set the highest standards, execute beyond them, and demonstrate perfection from top to tail.
  3. It’s all about speed and precision. We act rapidly, faster than the market and our competitors, and never compromise on precision, boosting our market leading position.
  4. Super-sizing value for our customers – We position the customer at the centre of our strategy, decisions and actions, to continuously deliver an incremental super-sized value.
  5. Yes, we definitely can We have a “definitely can-do” attitude and strong will to help in every situation, to drive outstanding results.
  6. Obsessed with winning – We define targets, remain laser focused, and always play to WIN – because we are game changers, not just players.

What’s in it for you?

You will join a Gartner Magic Quadrant Leader (9 years in a row), delivering success to more than 25,000 + customers globally, with an impressive year-on-year growth.

You will benefit from working for a financially stable and a profitable company, enjoying a competitive compensation package including private healthcare, life assurance, a generous pension contribution and more!

Requisition ID: 5674

Reporting into: VP, Marketing, International

Job type: Director

#LI-Remote

About NICE

NICE Ltd. (NASDAQ: NICE) software products are used by 25,000+ global businesses, including 85 of the Fortune 100 corporations, to deliver extraordinary customer experiences, fight financial crime and ensure public safety. Every day, NICE software manages more than 120 million customer interactions and monitors 3+ billion financial transactions.

Known as an innovation powerhouse that excels in AI, cloud and digital, NICE is consistently recognized as the market leader in its domains, with over 8,500 employees across 30+ countries.

NICE is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, age, sex, marital status, ancestry, neurotype, physical or mental disability, veteran status, gender identity, sexual orientation or any other category protected by law.


The Company
HQ: Hoboken, NJ
10,130 Employees
On-site Workplace
Year Founded: 1986

What We Do

NICE (Nasdaq: NICE) is the worldwide leading provider of both cloud and on-premises enterprise software solutions that empower organizations to make smarter decisions based on advanced analytics of structured and unstructured data. NICE helps organizations of all sizes deliver better customer service, ensure compliance, combat fraud and safeguard citizens. Over 25,000 organizations in more than 150 countries, including over 85 of the Fortune 100 companies, are using NICE solutions. www.nice.com.

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