Director, Product Marketing (Payments Experience Required)

Posted 5 Days Ago
Be an Early Applicant
2 Locations
146K-245K Annually
Senior level
Fintech
The Role
The Director of Product Marketing will lead marketing strategies for products, manage educational programs, and oversee competitive analysis, while guiding various team functions to meet marketing goals.
Summary Generated by Built In

Job Description

Are you ready to write your next chapter?

Make your mark at one of the biggest names in payments. With proven technology, we process the largest volume of payments in the world, driving the global economy every day. When you join Worldpay, you join a global community of experts and changemakers, working to reinvent an industry by constantly evolving how we work and making the way millions of people pay easier, every day.

We’re looking for a Director, Product Marketing to join our ever-evolving Marketing Team to help us unleash the potential of every business.

Are you ready to make your mark? Then you sound like a Worldpayer.

About the team

Plan and execute overall marketing and branding strategies, promotional programs and related activities to ensure new and existing products meet organizational goals and expectations.

What you’ll own  

• Designs and implements new idea reviews and recommendations, concept and design development, project management and market introduction.

• Directs and manages company’s external speaking and industry recognition programs.

• Designs and develops product profiles, competitive analysis, presentations, demos, white papers and product updates for organizational marketing materials.

• Manages development, implementation and delivery of company’s product education programs.

• Identifies customer needs and market trends to recommend pricing strategies.

• Remains knowledgeable of competitor products and maintains competitive comparisons and evaluations.

• Directs entire business unit/area with responsibility for resource allocation including budget and personnel.

• Creates strategic product line roadmaps to drive acceptance of the product and highlight differentiating features.

• Evaluates and assesses new projects based upon size, complexity and time frame.

• Contributes to new product development by capturing emerging market needs and providing feedback to research and development (R&D) and product management teams.

• Develops and maintains relationships with internal and external clients.

• Defines and develops purpose, objectives and procedures of product messaging, naming and trademark management functions.

• Collaborates across functions on competitive selling, pricing and market development.

• Oversees primary activities of individual contributors to ensure completion of tasks and attainment of departmental goals.

• Manages personnel activities of staff, i.e., hire, train, reward, motivate, discipline, terminate, performance reviews and pay discussions.

• Serves as escalation point for issues beyond team authority; resolves conflicts involving scheduling, resources or technical issues.

• Develops material for product launches such as press releases, launch materials, customer presentations, videos and sales training materials.

• Understands and communicates customer buying and selection processes within appropriate customer segments.

• May be responsible for budgeting of department personnel, capital and/or operations expenses.

• Negotiates contracts with vendor management.

• Other related duties assigned as needed.

What you bring
GENERAL KNOWLEDGE, SKILLS & ABILITIES
• Strong understanding of market analysis, planning, development and management
• Excellent knowledge of all markets for products within a product family, as well as company policies and practices
• Knowledge of project management methods and techniques to ensure coordination of people (internal clients and external vendors and processes to achieve desired outcomes
• Knowledge of marketing product tools and methodologies
• Excellent verbal and written communication skills to technical and non-technical audiences of various s levels in the organization, e.g., executive, management, individual contributors
• Proficiency in problem solving and time management skills managing multiple deadlines
• Proficiency to operate independently

EDUCATION REQUIREMENTS
Bachelor’s in business, sales or marketing or the equivalent combination of education, training, or work experience

What makes a Worldpayer

What makes a Worldpayer? It’s simple: Think, Act, Win. We stay curious, always asking the right questions to be better every day, finding creative solutions to simplify the complex. We’re dynamic, every Worldpayer is empowered to make the right decisions for their customers. And we’re determined, always staying open – winning and failing as one.

Does this sound like you? Then you sound like a Worldpayer. Apply now to write the next chapter in your career.

#LI- KS

#IND2025

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Worldpay is committed to providing its employees with an exciting career opportunity and competitive compensation. The pay range for this full-time position is $145,900.00 - $245,120.00 and reflects the minimum and maximum target for new hire salaries for this position based on the posted role, level, and location. Within the range, actual individual starting pay is determined by additional factors, including job-related skills, experience, and relevant education or training. Any changes in work location will also impact actual individual starting pay. Please consult with your recruiter about the specific salary range for your preferred location during the hiring process.  

Privacy Statement

Worldpay is committed to protecting the privacy and security of all personal information that we process in order to provide services to our clients. For specific information on how Worldpay protects personal information online, please see the Online Privacy Notice.

EEOC Statement

Worldpay is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, marital status, genetic information, national origin, disability, veteran status, and other protected characteristics. The EEO is the Law poster is available here supplement document available here.


For positions located in the US, the following conditions apply. If you are made a conditional offer of employment, you will be required to undergo a drug test. ADA Disclaimer: In developing this job description care was taken to include all competencies needed to successfully perform in this position. However, for Americans with Disabilities Act (ADA) purposes, the essential functions of the job may or may not have been described for purposes of ADA reasonable accommodation. All reasonable accommodation requests will be reviewed and evaluated on a case-by-case basis.

Sourcing Model

Recruitment at Worldpay works primarily on a direct sourcing model; a relatively small portion of our hiring is through recruitment agencies. Worldpay does not accept resumes from recruitment agencies which are not on the preferred supplier list and is not responsible for any related fees for resumes submitted to job postings, our employees, or any other part of our company.

Top Skills

Marketing Tools
Project Management Software
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The Company
HQ: Cincinnati, OH
1,200 Employees
On-site Workplace
Year Founded: 1971

What We Do

Need to close complex deals with innovative solutions and dedicated service? Our payment solutions help further the average life of merchants, getting you a better bottom line.

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