Company:
We are a company on a mission to breathe life back into the buyer’s journey and help people fall back in love with the brands that make them thrive.
Company culture:
At PriceSpider, we help brands from around the world make the shopping experience more human. And what is more human than shopping for our necessities and luxuries. The beauty of commerce is opening ourselves up to something new.
At PriceSpider we’re always looking for the best talent, to serve the best brands on the planet, no matter where you hail from, what background you have, or how you identify, you have a home at PriceSpider. No extra legs needed...talent required.
When you choose to work at PriceSpider — just like the brands, retailers, and shoppers we serve — we all stand together as one. 350 employees working from four countries serving brands across the globe toward one inclusive goal.
Job description:
We are seeking a strategic and data-driven Director of Product Marketing to lead our go-to-market (GTM) strategy, positioning, and messaging. This high-impact role sits at the intersection of product, marketing, and sales, ensuring our solutions resonate with enterprise brands. The ideal candidate has a strong background in B2B SaaS or eCommerce technology, with expertise in crafting compelling narratives, enabling sales teams, and driving product adoption.
Essential Function & Responsibilities:
- Go-to-Market Strategy: Develop and execute GTM strategies for new products, features, and enhancements.
- Positioning & Messaging: Craft clear, differentiated messaging that speaks to enterprise omnichannel brands’ challenges and goals.
- Sales Enablement: Equip sales teams with compelling narratives, decks, battlecards, and competitive insights to accelerate deal cycles.
- Market & Customer Insights: Conduct market research, competitive analysis and customer interviews to inform positioning and strategy.
- Content Strategy: Partner with demand generation and content teams to create impactful core asset libraries, thought leadership, case studies, whitepapers, and webinars.
- Product Adoption & Growth: Develop onboarding materials and engagement campaigns to drive adoption.
- Cross-Functional Collaboration: Align with Product, Sales, Customer Success, and Marketing on strategy and execution.
- Process Excellence: Establish scalable processes and templates to streamline workflows and improve visibility.
Qualifications:
- 8+ years of product marketing experience, ideally in B2B SaaS or eCommerce technology.
- Proven success in GTM execution for enterprise software solutions.
- Strong storytelling and messaging skills, simplifying complex concepts for broad audiences.
- Experience in sales enablement, competitive positioning, and customer engagement.
- Deep understanding of omnichannel commerce, digital retail, and eCommerce analytics.
- Data-driven approach to refining messaging and measuring impact.
- Excellent written, verbal, and presentation skills.
- Experience with tools like HubSpot, Highspot, Monday, SharePoint, Gong, and eMarketer is a plus.
- Background in pricing, packaging, and product naming is a plus.
Benefits:
PriceSpider encourages a healthy work-life balance and commitment to employee wellbeing. We are consistently evaluating areas to support and foster a community of engaged employees. PriceSpider is an international employer so some benefits offering will vary from country to country, however, below you can see employer sponsored contributions:
- Flexible work-from-home arrangements
- 401K Match
- Flexible vacation
- Medical/Dental/Vision
- 16 weeks of paid parental leave (US)
- Technical stipend
- Professional development programs
- Wellness programs
Compensation:
The base salary for this role is $100,000-$150,000. Please note that our salary ranges are based on current market data and the offered compensation may vary based on experience, skills, location, and other factors permitted by law.
PriceSpider is an equal opportunity employer that is committed to inclusion and diversity.
What We Do
PriceSpider is reinventing the way brands conduct commerce by helping them deliver the shopping experience their customers demand. PriceSpider crawls thousands of ecommerce websites and marketplaces in near real-time to arm brands with actionable insights on consumer shopping behavior, which leads to maximum shoppability across every possible touchpoint and an optimized customer experience through digital shelf analytics. PriceSpider also helps the world’s brands, big and small, build long-lasting relationships with their shoppers, leading to more revenue and higher profit margins.
