Founded in 2004, NetBrain is the leader in no-code network automation. Its ground-breaking Next-Gen platform provides IT operations teams with the ability to scale their hybrid multi-cloud connected networks by automating the processes associated with Diagnostic Troubleshooting, Outage Prevention and Protected Change Management. Today, over 2,500 of the world’s largest enterprises and managed services providers leverage NetBrain’s platform.
What We Need:
We are looking for a strategic and innovative Director of Digital Marketing who will spearhead our digital marketing efforts to drive brand growth, pipeline acceleration, and customer engagement. This pivotal role demands a tech-savvy marketing leader with a comprehensive understanding of digital platforms and a passion for utilizing data-driven insights to optimize our marketing strategies.
The Impact You’ll Make:
As the Director of Digital Marketing, you will play a crucial role in shaping our digital presence and enhancing our brand reputation. Your leadership will empower the marketing team to execute high-impact campaigns, ultimately contributing to increased customer acquisition and retention, as well as achieving our overall business objectives.
What You’ll Do:
- Develop and execute a comprehensive digital marketing strategy that aligns with NetBrain’s vision and goals.
- Oversee digital marketing initiatives, including SEO/SEM, email marketing, social media, content creation, and online advertising.
- Analyze performance metrics to assess the effectiveness of campaigns and recommend improvements to boost ROI.
- Enhance the user experience of the company’s website and ensure it is optimized for engagement and conversions.
- Collaborate with cross-functional teams to create integrated marketing strategies that support sales and product initiatives.
- Lead, mentor, and grow a high-performing digital marketing team, fostering an environment of creativity and innovation.
- Keep abreast of the latest digital marketing trends and technologies to ensure NetBrain remains at the forefront of the industry.
- Manage digital marketing budgets effectively to maximize impact while minimizing costs.
- Build and maintain relationships with external partners, agencies, and vendors to amplify our marketing efforts.
You Have…
- A Bachelor’s degree in Marketing, Business Administration, or a related field; a Master’s degree is preferred.
- 8+ years of proven experience in B2B digital marketing with a successful track record in a leadership role.
- In-depth knowledge of digital marketing channels and tools, including analytics platforms (e.g., Google Analytics), CRM systems, and marketing automation.
- Exceptional verbal and written communication skills, with the capability to present ideas in a compelling and engaging manner.
- Strong analytical and problem-solving skills, utilizing data to inform decision-making and strategy.
- Excellent project management abilities, demonstrating the capacity to manage multiple initiatives simultaneously in a fast-paced environment.
- Experience in technology, cybersecurity, or IT-related marketing a plus.
What We Offer
Our comprehensive compensation package is vital in how we recognize our people for the impact they make on us reaching our goals as a company.
For this role, the estimated on-target earnings range is between $165,000 - $205,000 + Bonus & Stock Options. The actual salary may vary based on a range of factors, including market and individual qualifications objectively assessed during the interview process.
The range listed above is a guideline, and may be modified. People Experience offers a comprehensive benefits package in addition to cash compensation that includes, but is not limited to, stock options, 401k and medical/dental coverage. Speak with your Recruiter for more details on our Total Rewards philosophy.
At NetBrain, we value innovation, collaboration, and customer-focus and we can only live those values through a culture that encourages diversity, equity, inclusion and belonging. It is our mission to hire great people regardless of skin color, gender identity, gender expression, religion, age, disability, marital status, veteran status, national origin, or any other consideration made unlawful by applicable laws. NetBrain is proud to be an Equal Opportunity Employer. We hope that you will apply to a job here that excites you no matter how you identify.
NetBrain invites all interested and qualified candidates to apply for employment opportunities. If you have a disability that prevents or limits your ability to use or access the site, or if you require any other accommodation in the application process due to a disability, you may request a reasonable accommodation. To make a request, please contact our People Team at: [email protected] and we will be happy to assist you.
FOR OUR UNITED STATES JOBS: In compliance with applicable laws, NetBrain conducts holistic, individual background reviews in support of all hiring decisions.
What We Do
Founded in 2004, NetBrain Automation is the most widely adopted no-code network automation and visibility platform, providing network operators and engineers with the ability to transform their core workflows associated with hybrid network management. Through the use of desired Intents, any multi-vendor and multi-cloud infrastructure can now be managed from the top-down based upon establishing and maintaining those intents (rather than managing by device configuration alone). By discovering every aspect of any hybrid network, all the way from the edge to the cloud, and transforming this into a robust digital twin which understands the intention of each component, engineers and operators can maintain the integrity of the network by simply managing their intended results. Today, more than 2,500 of the world’s largest enterprises and managed services providers use NetBrain to simplify their management tasks, reduce MTTRs, ensure compliance and provide a top-down understanding of how the network is supporting their business requirements directly. NetBrain is headquartered in Burlington, Massachusetts, with employees located across the United States and Canada, Germany, the United Kingdom, India, and China
