Demand Generation Lead

Posted 2 Days Ago
Hiring Remotely in United States
Remote
125K-160K Annually
Mid level
Cloud • Digital Media • Enterprise Web • Marketing Tech • Software
One app to replace them all. All your work in one place: Tasks, docs, chat, goals, & more.
The Role
As a Demand Generation Lead at ClickUp, you'll design and execute integrated multi-channel campaigns, optimizing audience targeting and delivering compelling messaging. You'll analyze campaign performance using data tools and collaborate with cross-functional teams to achieve pipeline growth and revenue impact.
Summary Generated by Built In

ClickUp is the world’s only all-in-one productivity platform that flexes to the way people want to work. It replaces all individual workplace productivity tools with a single, unified platform that includes project management, document collaboration, whiteboards, spreadsheets, and AI. Our dedication to enhancing productivity has earned us recognition on prestigious lists including the Forbes Cloud 100, Fast Company's Most Innovative Companies, Inc. Power Partners and #1 on two of G2's Best Software Products Lists for 2023 - #1 Project Management Product and #1 Collaboration and Productivity Product.  With our headquarters based in San Diego and a rapidly expanding global presence, we are shaping the future of work. Join our team at ClickUp, one of the fastest-growing SaaS companies worldwide, and help millions of users be more productive - saving them at least one day every week. 🦄

We're seeking a Demand Generation Campaign Lead to drive multi-channel campaign strategy and execution. This role combines analytical rigor with creative campaign development to generate qualified opportunities and measurable pipeline growth.

Key Responsibilities:

  • Design and execute integrated campaigns across email, text, social, and events that consistently deliver qualified opportunities. Own the full campaign lifecycle from conception to analysis.
  • Build and optimize audience segmentation strategies, leveraging customer data and insights to ensure targeted campaign delivery. Continuously refine targeting parameters based on performance data.
  • Develop compelling campaign messaging and content strategies that resonate with target personas. Leverage AI and partner with content and creative teams to produce high-impact assets that drive engagement.
  • Establish comprehensive testing frameworks across channels, messages, and audiences. Use data-driven insights to optimize campaign performance and scale successful approaches.

Required Skills & Experience:

  • 3+ years of B2B demand generation experience with demonstrated success in pipeline contribution and revenue impact
  • Deep expertise in marketing automation platforms, CRM systems, and campaign analytics tools. Strong ability to derive actionable insights from complex data sets.
  • Proven track record of building and scaling successful multi-channel demand generation programs that consistently exceed pipeline targets
  • Excellence in campaign analysis, with the ability to identify opportunities for optimization and communicate insights to stakeholders.
  • Experience using data analysis tools like SQL and Excel to uncover customer insights and track campaign performance. Comfortable creating reports and dashboards to measure marketing metrics and share results with the team.

Core Competencies:

  • Data-Driven Mindset: You thrive on metrics and have a natural inclination to test, measure, and optimize everything you do
  • Strategic Thinking: You can develop comprehensive campaign strategies while maintaining careful attention to tactical execution details
  • Cross-Functional Leadership: You excel at collaborating with sales, product marketing, and creative teams to deliver integrated campaigns
  • Results Orientation: You're laser-focused on pipeline impact and consistently find creative ways to exceed targets

This role will focus on:

  • Hands-on campaign execution and optimization
  • Multi-channel demand generation strategy
  • Data-driven decision making and testing
  • Direct pipeline and revenue impact

Not a focus:

  • Brand marketing
  • Social media management
  • Basic marketing operations
  • Pure content creation

#LI-remote

#LI-MC2

Salary and Benefits

At ClickUp, we believe in transparency and fairness in compensation. The range displayed reflects the minimum and maximum target salaries for the position across all US locations. Please note that the actual compensation for this position may vary and is dependent on factors such as geographic location,  interview performance, years of experience, education level, and specific skills. We encourage candidates to discuss compensation expectations during the interview process to ensure alignment with their qualifications and our company’s compensation philosophy.

This position is eligible for the following benefits and perks:

  • Equity
  • 401k
  • Health, Dental, and Vision insurance
  • Spending accounts
  • Life & Disability
  • Paid parental leave
  • Flexible paid time off
  • Sabbatical program
  • Enhanced employee assistance program
  • Employee wellness stipend
  • Professional development stipend

USA Salary Range (OTE)

$125,000$160,000 USD


Unsure if you meet all the qualifications of this job description but are deeply excited about the role? We hire based on ambition, grit, and a passion for improving the way people work. If you think ClickUp is the company for you, we encourage you to apply!

ClickUp was founded on a culture of hard work, consistent growth, and a desire to break norms. We’re a values-driven company and hire based on ambition, merit, and a willingness to do what it takes to succeed. We don’t care where you’re from, what you look like, or who you’re in a relationship with—we hire the best people for the job, and create an environment that supports employees on their journey to do the most exciting work of their lives! ClickUp is an Equal Opportunity Employer, and qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, or national origin.

ClickUp collects and processes personal data in accordance with applicable data protection laws.

  • If you are a European Job Applicant, see our privacy policy for further details.
  • If you are a Philippine Job Applicant, see our privacy policy and our Philippine Data Privacy Notice for further details.

Please note we are unable to sponsor or take over sponsorship of an employment visa for roles outside of engineering and product at this time. Sponsorship for engineering and product roles is not guaranteed, but is instead based on the business needs for that specific role at that time. Please reach out to the recruiter with any questions.

Top Skills

Excel
SQL
The Company
HQ: San Diego, CA
1,000 Employees
Hybrid Workplace
Year Founded: 2016

What We Do

ClickUp is one app to replace them all. It's more than just task management - ClickUp offers docs, reminders, goals, calendars, and even an inbox. Fully customizable, ClickUp works for every type of team, so all teams can use the same app to plan, organize, and collaborate! ClickUp is trusted by millions of users and over 100,00 teams.

Why Work With Us

ClickUppers are highly passionate, energetic, and unique people that align in the mission of saving people time and making the world more productive. We're the newcomer, the underdog, but that's where we thrive. Let’s make the world more productive, together!

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