Communications Lead

Posted Yesterday
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Hong Kong, Central, Central & Western District
Senior level
Fintech • Payments • Financial Services
The Role
Lead and oversee the communications strategy of the organization, ensuring brand promotion and consistent messaging across all channels. Manage a team, develop crisis communication plans, execute PR strategies, and coordinate internal communications to enhance company culture and maximize media exposure.
Summary Generated by Built In

You are as unique as your background, experience and point of view. Here, you’ll be encouraged, empowered and challenged to be your best self. You'll work with dynamic colleagues - experts in their fields - who are eager to share their knowledge with you. Your leaders will inspire and help you reach your potential and soar to new heights. Every day, you'll have new and exciting opportunities to make life brighter for our Clients - who are at the heart of everything we do. Discover how you can make a difference in the lives of individuals, families and communities around the world.

Job Description:

Role Summary To lead and oversee the organization's communications strategy, protect and promote the brand, and ensure consistent messaging across all channels while managing a team of communications professionals.Job Responsibilities

  • Develop and implement comprehensive internal and external communication strategies aligned with company goals, providing strategic advice to leaders across all organizational levels
  • Formulate and manage reputation risk and crisis management procedures, including developing proactive and reactive crisis communication plans.
  • Define and execute a comprehensive PR strategy to promote the brand and reputation, including media relations, social media management, and executive communications.
  • Lead and manage the internal communications plan, drafting employee communications and executive presentations to share company news and promote company culture.
  • Align communication strategies with client & marketing teams, implementing cross-functional initiatives to amplify messaging and maximize media exposure.
  • Establish KPIs for PR initiatives and coordinate with other departments to ensure consistent messaging across all platforms.

Job Requirements

  • Bachelor's degree in Communications, Public Relations, Journalism, or a related field
  • Minimum of 10 years of experience in communications, public relations with at least 3 years in leadership role
  • Exceptional written and verbal communications skill across various mediums
  • Proven experience in developing and executing comprehensive communication strategies
  • Strong media relations skills and crisis communication experience, with internal/employer brand experience is a plus

We offer 5-day work, attractive salary, MPF, group life and group medical insurance; and excellent career development opportunities to the right candidate.We are an equal opportunity employer and welcome applications from all qualified candidates. Application forms and resume will be kept for a period of 24 months after completion of the recruitment process. (All information will be held in strict confidence and only be used for recruitment purpose).

Job Category:

Marketing

Posting End Date:

29/04/2025

Top Skills

Communications
Journalism
Public Relations
The Company
Toronto, Ontario
499 Employees
On-site Workplace

What We Do

A UK company, Sun Life Financial of Canada is focused on building excellent customer service by offering the highest levels of customer care. We have been serving customers in the UK for over 100 years

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