Location: Rome/Milan.
About us:
Flutter, the world’s largest online sports betting and iGaming group listed on the London and New York stock exchanges, is home to the Southern Europe & Africa (SEA) region, featuring iconic brands like Sisal and PokerStars, a globally loved brand that embodies innovation and ambition, with significant growth potential in a dynamic market.
What you’ll do:
- Configure, implement, test, and launch customer engagement campaigns, leveraging digital platforms such as Optimove.
- Set up promotions in the internal backend, ensuring they are properly configured, tested, and aligned with business objectives.
- Write email communications and promotional content that reflect PokerStars’ brand identity and tone of voice.
- Execute the promotional plan defined by the CVM team while providing valuable insights and suggestions for improvements.
- Coordinate with the dedicated designer to develop assets for campaigns.
- Track live campaigns, identify issues, and propose optimizations to improve effectiveness.
What you’ll bring:
- Previous experience in CRM/CVM campaign execution, ideally in a digital environment.
- Strong attention to detail, crucial for accurate campaign and promotion setup.
- Excellent organizational skills, with the ability to handle multiple tasks simultaneously.
- Copywriting skills, with experience in crafting marketing communications that align with a defined tone of voice.
- Experience with Optimove (or similar CRM tools) is a plus.
- Passion for sports and online gaming is a nice-to-have.
- Strong teamwork and cross-functional collaboration skills, working with multiple departments (CVM, Design, Operations).
Why choose us:
- Permanent Contract with Hybrid Work.
- Meal Allowance.
- Supplemental Health Insurance.
- The option to join our company Share Saving Scheme.
Choose us also for:
- An inclusive work environment and participate in all our initiatives focused on Diversity & Inclusion;
- Well-Being Support: online meditation courses, medical online service and counselling with the help of certified psychologists and coaches;
- Learning and Development: access a platform full of training courses, join workshops, conferences. Exploit our FlexiLearning program, which allows you to dedicate at least 4 working hours per month for your professional growth;
- Parental Leave Packages: additional support for you, children and financial aid for mothers;
- Volunteering during your working hours.
Much more about us:
- Have a look at our amazing blog Inside. Hear directly from our employees at the following link: Inside
- Reviews and comments from our Glassdoor and Indeed pages. Put yours!
Equal Opportunity
Flutter is an Equal Opportunity Employer. Diversity and Inclusion are fundamental values for us. We welcome any candidate without distinction of age, culture, religion, ethnicity, sexual orientation, gender identity and expression.
Top Skills
What We Do
Sisal, the first Italian company granted a state concession for gaming, was founded in 1945 thanks to the vision and intuition of three sport journalists.
Over 75 years, we have fostered a relationship of trust and credibility with stakeholders, promoting gaming design and management with an approach based on expertise, transparency and safety, guaranteeing full compliance with regulation standards.
Our development is structured around three strategic guidelines: Innovation, Internationalisation and Responsibility.
Innovation means developing skills, technologies and processes - all key factors for digital transformation. This focus on innovation has also inspired us to strengthen corporate functions that deal with technological development and online business, with a large-scale program to recruit new talent.
The internationalisation process launched in 2018 has led us to countries with great potential, including Turkey, Morocco, Spain, and continues with the selection new markets where our business can expand.
Sisal has made a real commitment to promoting a sustainable business model: protecting players through a Sustainable Gaming program certified to the highest international standards, valuing our people by supporting their professional development and implementing initiatives to improve the work-life balance, and supporting the community to generate shared value for all.
Responsible gaming is in our DNA and it holds the key to our future.
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