Brand Ambassador

Posted 21 Hours Ago
Be an Early Applicant
Toronto, ON
Entry level
Automotive
The Role
As a Brand Ambassador at Lucid, you will welcome guests, schedule test drives, capture leads in Salesforce, and provide operational support. Your role includes assessing customer needs, recommending vehicles, and ensuring readiness of test drive models. Excellent communication skills and a passion for the EV industry are essential.
Summary Generated by Built In
Leading the future in luxury electric and mobility

At Lucid, we set out to introduce the most captivating, luxury electric vehicles that elevate the human experience and transcend the perceived limitations of space, performance, and intelligence. Vehicles that are intuitive, liberating, and designed for the future of mobility.

 

We plan to lead in this new era of luxury electric by returning to the fundamentals of great design – where every decision we make is in service of the individual and environment. Because when you are no longer bound by convention, you are free to define your own experience.

 

Come work alongside some of the most accomplished minds in the industry. Beyond providing competitive salaries, we’re providing a community for innovators who want to make an immediate and significant impact. If you are driven to create a better, more sustainable future, then this is the right place for you.

Lucid is growing our brand. A post luxury brand centered around sustainability and human experience. If you are an effective communicator, love helping people and are thinking about joining the EV revolution, come join us!   The Lucid Brand Ambassador is the first point of engagement guests will have at the Lucid studio.

The role:

  • Welcome guests, resolve general inquiries, and schedule test drives
  • Quality lead capture in CRM (Salesforce) inputs for customer interactions and outreach
  • Customer Assessment: Ask questions to understand budget, preferences, timeline
  • Listen to customer needs to recommend suitable vehicles and collects required customer information
  • Refer high-potential leads to Sales Specialists
  • Ensure all guests are directed to the most appropriate point of contact
  • Develop deep knowledge of Lucid brand, vehicles, and services
  • Stimulate customer consideration, explaining features, specifications, pricing of all models
  • Provide backend (i.e., non-customer-facing) operational support to ensure completion of order paperwork and clarity on order/vehicle status
  • Facilities Management: Ensure food and beverage replenishment from existing inventory and reporting of maintenance requests
  • Support Studio Manager in execution of Retail Ops. playbook (i.e. opening / closing checklist)
  • Ensure test drive and showcase vehicle readiness (cleaning, charging)
  • Assist with daily operations as needed

You bring:

  • Exceptional people skills, communication is key!
  • Ability to deliver an outstanding customer journey for guests entering the Studio
  • Experience in customer facing industry (food service, retail, hospitality etc)
  • Patience and professionalism
  • Comfortable operating in ambiguous retail environment
  • Passion for EV industry and building the Lucid brand

Minimum requirements:

  • Flexible availability including extended holiday mall hours, holidays and weekends
  • 18 years old minimum
  • High School diploma/GED required
  • Prior experience with CRM tool such as Salesforce highly preferred
  • Authorized to work in the USA (visas sponsorship not available)
  • Physical requirements include the ability to twist, bend, squat, reach, and stand for extended periods of time with or without reasonable accommodation.
  • Where permitted by law, successful completion of a drug test and background check including, but not limited to, criminal records are a condition of employment for Lucid sales centers
  • Valid driver’s license with no suspensions within the past year
  • Ability to obtain appropriate state licensing, where applicable


By Submitting your application, you understand and agree that your personal data will be processed in accordance with our Candidate Privacy Notice. If you are a California resident, please refer to our California Candidate Privacy Notice.

To all recruitment agencies: Lucid Motors does not accept agency resumes. Please do not forward resumes to our careers alias or other Lucid Motors employees. Lucid Motors is not responsible for any fees related to unsolicited resumes. 

 

Top Skills

Salesforce
The Company
HQ: Newark, CA
2,635 Employees
On-site Workplace
Year Founded: 2007

What We Do

Lucid is the new generation of EV. Our relentless focus on innovation, luxury, and sustainability drives us into a reality where you no longer have to choose between doing great things, doing the right thing, and doing everything with the highest regard for efficiency and design. There were luxury cars, then EVs, now there’s Lucid.

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