Blog Growth Manager - DE (German speaker)

Company Description

Wix makes it possible for anyone to succeed online. Since 2006, we’ve grown to around 5,500 employees in 22 countries, launched over 40 products, and serve over 243 million users and their visitors worldwide. At Wix, we push you to innovate, evolve in non-traditional ways, and collaborate. We operate in small teams that work closely together at a high level. 

Although we’re already industry leaders in web creation and business, our work is nowhere near done. Our goal is to become the main engine of the Internet so we can create a more open web for all. 

Job Description

• Develop a content strategy and identify content opportunities for your blog, while working on comprehensive growth strategies for your blog and market

• Use tools like Google Search Console, Google Analytics, Ahrefs, and Semrush to conduct thorough SEO research and identify the right keywords and topics for your articles and other strategic assets

• Carry out a periodical performance analysis of your blog and develop a content strategy to maximize traffic and conversions

• Manage the creation of creative, competitive articles based on your blog strategy

• Lead the implementation of your blog's organic growth strategy by taking ownership of various projects, collaborating with SEO managers, growth managers and other teams

• Carry out on-page optimization and site audits of your blog

• Coordinate with a team of freelancers and manage their workflow

• Deliver articles under tight deadlines with minimal revisions

Qualifications

• Native-level German skills required with at least 2 years of professional experience writing clear, research-based content that catches your audience's attention 

• Deep understanding of SEO and SEO tools. For example, how to locate relevant keywords, what makes for an article that ranks on Google, and how to optimize online content

• A passion for researching tools to implement an effective content strategy 

• You’re a team player who sees the bigger picture and can take content ideas from conception to execution 

• You're a versatile, strategic thinker who uses research and analysis to make actionable data-driven decisions 

• Independent and people-oriented, you excel under tight deadlines and take constructive feedback well

Additional Information

We are Wix’s Marketing Guild. We’re the face of Wix, driving business growth, user optimization, and brand awareness. We’re a dynamic, dedicated, and fun group that plays a crucial role in Wix’s marketing efforts, introducing new and existing users to our incredible suite of products. We collaborate and communicate across multiple channels, guiding over 243 million users, businesses, and agencies to online success. 

We’re proud to be an equal opportunity employer. Wix was built around the idea that everyone has the right to be successful, online. This same vision defines us as an employer: creating a work environment where everyone is welcome, and anyone has the right to succeed.