appflame - Middle ASO Manager

Posted 3 Days Ago
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Kyiv, Kiev
Entry level
Information Technology
The Role
As a Middle ASO Manager at Appflame, you will maximize app organic traffic volumes, maintain high app conversion rates, support marketing activities with Custom Product Pages, and promote app content updates. Your role requires expertise in ASO algorithms, full-cycle keyword research, data analysis, and collaboration across teams to optimize app performance based on industry trends.
Summary Generated by Built In

We are appflame, a product IT company. We create life-changing products that break the rules of the game in the category. Geographically, we are located in Ukraine, but in reality – all over the world.

We are looking for the daring and enthusiastic people. Those who are fans of creating real products and dream of launching and developing cool startups. You have ambitions, and we have comfortable conditions for their implementation.

Your project: Hily. It is a dating app that has won the hearts of millions of users worldwide. The app helps users quickly find someone to connect with, from flirting to building meaningful relationships. We take our mission seriously: we do our best to understand users’ needs and shorten their path from registration to finding an ideal partner. Thanks to our efforts, we are always on the list of the top 10 dating apps in the USA. 35M registered users, 50M matches annually, 1.5B likes sent, 900K monthly active users, 4.6/5 Apple Store and 4.4/5 Google Play user ratings.

At Hily we want constantly improve our product, landing, stores, etc. You will be the part of huge and experienced marketing team whose work on Tier 1 markets with leading positions.

Your responsibilities will be:

  • Maximize app organic traffic volumes;
  • Maintain app conversion above peer’s median on the priority markets;
  • Support the colleagues in Marketing with Custom Product Pages activity;
  • Highlight app content updates with Promotional Content/In-App Events features in the App Stores.

From you:

  • App Store algorithm knowledge: Deep understanding of how the App Store and Google Play algorithms work, including ranking factors and how updates impact rankings.
  • Full stack ASO expertise: Full cycle of keyword research and optimization, creative testing, including consoles A/B testing, as well as third party tools.
  • Industry trends and updates: Staying current with the latest changes and trends in the app store ecosystem, ensuring that the app’s ASO strategy is aligned with evolving best practices.
  • Cross-functional collaboration: Ability to work closely with marketing, product, and development teams to align ASO strategies with broader business goals.
  • Data analysis and performance tracking: Ability to analyze app performance metrics, understand trends, and use data to make informed optimization decisions.

Your journey to the job offer: message from the recruiter > interview > test > final interview > job offer.

Why appflame?

  • Involvement in Ukrainian products that compete with the world's best players.
  • The ability to implement your own ideas, not the feeling of a cog in the system.
  • Meaningful and useful products, created not just for shareholders to earn money.
  • A sense of yourself among your people who are charged with results.
  • Work with the global market and a huge audience.
  • Direct contact with Snapchat, Facebook, Google, Apple, and access to their best practices.
  • Well-established processes and no barriers to growth within the company.
  • Transparent evaluation of work based on personal performance indicators.
  • Powerful social package and fair compensation.

We provide all conditions for your talents to be fully revealed.

We are loyal to our people. Our loyalty doesn't fade at the end of the working day. We do not leave our people alone with their problems: neither professional nor personal.

Join us.

__________

We are against all types of discrimination, bullying, and stereotypes. We provide equal employment opportunities regardless of race, skin color, religion, gender, sexual orientation, gender identity, age, marital status, health status or any other characteristics.

Top Skills

Aso
The Company
HQ: Kyiv, Kyiv
319 Employees
On-site Workplace

What We Do

Flame up the world with Ukrainian products.
We create life-changing products breaking the rules of the game in the category.

We are fueled by challenges and ambitions.
We say ‘no’ to passivity, laziness, and pettiness. Our team welcomes aspiring professionals who enjoy creating real products and strive to reach new heights of performance.

Our goal:
• Reach the top 5 list of product companies in the world
• Become a unicorn
• Turn Ukraine into a country where unicorns are born and thrive

Why appflame?
• Involvement in the development of Ukrainian products that compete with the world's best market players.
• The opportunity to implement your ideas rather than being a cog in the system.
• Meaningful and useful products created to serve a specific purpose rather than make money for shareholders.
• Be around like-minded people who work on results.
• Work with the global market and a huge audience.
• Direct contact with Snapchat, Facebook, Google, Apple, and access to their best practices.
• Well-established processes and great opportunities to growth within the company.
• Transparent evaluation of work based on personal performance indicators.
• Great benefits package and fair compensation.

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