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Lead the strategy and execution of paid media campaigns to drive user growth and maximize ROI. Collaborate with stakeholders to develop omni-channel campaign strategies, manage budgets, perform analysis, and recruit a performance marketing team while staying updated with industry trends.
The Senior Product Manager will drive product planning, design, and execution to enhance caregiver and family experiences. Responsibilities include collaborating with stakeholders, defining product strategies, leading initiatives, and analyzing metrics for success.
The Growth Marketing Manager will drive growth for the Family customer segment at Sittercity, focusing on new customer acquisition and retention through cross-functional projects, management of a digital marketing agency, and optimization of marketing strategies. They will analyze performance data to inform decisions and improve campaigns.