Expert Contributors Articles

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Tiffany Hale Tiffany Hale
Updated on April 20, 2024

Should You Be Focusing on Product Design or Service Design?

Know when your product is suffering from service design issues — not product design ones.

Conor Mackin Conor Mackin
Updated on April 20, 2024

UX for Ecosystems: Why It’s Important

Here’s why and how to consider a product’s ecosystem during the design process.

Image: Shutterstock / Built In
Nick Babich Nick Babich
Updated on April 20, 2024

Should You Prioritize Quantitative or Qualitative Data?

Quantitative and qualitative research methods are often treated as opposites. But to make the best possible product, you need both.

Matthew Urwin Matthew Urwin
Updated on April 20, 2024

What Is Photoshop?

Photoshop is a photo-editing program that relies on raster-based technology, which consists of small pixels.

Image: Shutterstock / Built In
Tiffany Hale Tiffany Hale
Updated on April 20, 2024

Tips for Revamping Your Customers’ E-Commerce Experience

Create a better user experience for shoppers this season — one that will make them more likely to return.

Bansi Mehta Bansi Mehta
Updated on April 20, 2024

What the New Normal Really Means for UX Designers

The UX community is well positioned to adapt to the challenges of the COVID-19 era.

Nick Babich Nick Babich
Updated on April 20, 2024

What Puts the ‘Minimum’ in a Minimum Viable Product?

You’re likely familiar with the concept of a minimum viable product. But what do you need to include to make sure your MVP will tell you everything you need to know?

Nick Babich Nick Babich
Updated on April 20, 2024

5 Steps to Master Design Thinking in Product Design

Design thinking is a human-centered approach to product development that will set your work apart from your competitors.

Nick Babich Nick Babich
Updated on April 20, 2024

Mastering User Personas in UX Design Will Create Loyal Customers

User personae are an established part of the UX toolkit, but predictive personae can take your design work to the next level.

Brian Bekins Brian Bekins
Updated on April 20, 2024

How to Manage Design Assets During a Rebrand

Rebranding your company’s visual identity is a huge undertaking. Our expert explains how to ensure you don’t get overwhelmed by the process.

Image: Shutterstock / Built In