Expert Contributors Articles

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Lakshmi Shenoy Lakshmi Shenoy
Updated on April 22, 2024

How to Scale a Startup in a Financial Headwind

Up your operations game and try alternatives to VC funding.

Image: Shutterstock / Built In
Stephen Cognetta Stephen Cognetta
Updated on April 22, 2024

Why We Made Features Free During COVID-19

How one bootstrapped startup approached launching free products to students.

Ben Jennings Ben Jennings
Updated on April 22, 2024

Startup Founders Must Understand Their Risk Tolerance

Founders are facing a risky world. In order to navigate it, you need to understand how you prefer to handle the challenges you face.

Image: Shutterstock / Built In
Rachel Lo Rachel Lo
Updated on April 22, 2024

8 Things I Wish I Had Known Before Founding My Startup

As a first-time founder, I learned a lot about building a startup from launching my own company. These are the most important insights I gained from my experience.

Joe Procopio Joe Procopio
Updated on April 22, 2024

What to Do When Your Startup Uncovers a New Competitor

Don’t fight on their turf. Take the battle straight to them.

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John Story John Story
Updated on April 22, 2024

Startups Should Have a Chief Data Ethics Officer

Big Tech is having to backtrack and fix major data-use mistakes to regain consumer trust. Startups can get it right from day one.

Bobby Mukherjee Bobby Mukherjee
Updated on April 22, 2024

3 Lessons Startup CEOs Should Take Away From the Covid Vaccine Rollout

The rapid production and distribution of the vaccine is a marvel of modern science and logistics. All leaders should take note.

Justin Cowan Justin Cowan
Updated on April 22, 2024

From Startup to Sell-Off: 3 Ways to Prepare for an Acquisition

With the end goal of selling a business, crucial early steps can maximize your success at exit.

Peter Pellizzari Peter Pellizzari
Updated on April 22, 2024

Social Media Is a Dead End for Social Reading. Here’s Why.

E-reading devices and apps are woefully inadequate when it comes to social reading. Here’s what we can do about it.

David Ryan Polgar David Ryan Polgar
Updated on April 22, 2024

What If We Made Social Media Companies Nonprofits?

To untangle the Gordian Knot in which the public and social media are ensnared, we need to radically rethink these companies’ structures.