The Senior Director of Product Marketing will develop and implement product commercialization strategies, guide go-to-market efforts, oversee product launches, and drive adoption for revenue growth. This role involves optimizing processes, defining success metrics, and ensuring cross-functional alignment while leading a new team focused on launch excellence.

The Senior Director, Product Marketing - Launch will lead IAS’s global go-to-market efforts, developing scalable product commercialization strategies and overseeing launch processes to drive adoption and revenue growth. This role involves managing cross-functional teams, establishing KPIs for product success, and running Alpha and Beta programs to ensure readiness for market.

The Agency Marketing Manager will create and implement multi-channel marketing strategies to enhance agency engagement. Responsibilities include developing agency-specific materials, aligning campaigns with cross-functional teams, managing project timelines, and reporting on business impact. The role requires strong storytelling skills and experience in digital content creation and campaign management.