Website Content Writer

Posted 17 Days Ago
Be an Early Applicant
Sydney, New South Wales
Mid level
Fintech • Payments • Financial Services
The Role
The role involves migrating and creating website content, optimizing it for SEO, collaborating with teams, and enhancing messaging for B2B clients.
Summary Generated by Built In

Company Description

Hi. We’re OFX, a global provider of online international payment and money management services. Our journey is one of exciting growth and transformation, revolutionizing how businesses and individuals move and manage money globally. We're evolving into a global payment solutions provider, enabling businesses to streamline their global financial operations, improve control, reduce costs and achieve more. Our new Business Platform offers clients real-time visibility and controls over their payments, expenses, approval workflows and reconciliations to help make business easier.

At OFX, you’ll have the opportunity to bring your expertise to life, collaborate across disciplines, and be part of a team shaping the future of global money management.

Job Description

Are you a talented writer with a passion for websites, content, and SEO? Do you thrive in fast-moving environments and love the challenge of shaping a brand’s online presence? If so, we want you on our team!

OFX is undergoing a major website transformation to better serve our B2B clients. We’re looking for a skilled Website Content Writer to help us migrate existing content into a new website design and craft compelling new content that aligns with our evolving product offerings and brand.

This role is perfect for someone who can balance meticulous content migration with creative storytelling, ensuring a seamless lift-and-shift process while optimising and enhancing our messaging. You must have a strong understanding of SEO best practices and the ability to balance SEO, Brand, Content, and Product to achieve the best outcome for the website.

What you do:

Content Migration & Creation

  • Assist the website team in transferring existing website content into our new website design, ensuring consistency and alignment with our brand identity.
  • Identify content gaps and refine messaging to better engage B2B audiences.
  • Write and optimise new content, including product pages, blogs, and case studies.
  • Ensure all content meets SEO best practices, brand guidelines, and user experience (UX) considerations.

Simplify & Elevate Messaging

  • Transform complex product concepts into clear, engaging, and actionable copy.
  • Work closely with internal teams to deeply understand our products and articulate their value effectively.
  • Adapt content to different markets, ensuring cultural and regional relevance.

SEO & Performance Optimisation

  • Enhance existing and new website content for maximum SEO impact.
  • Use data-driven insights to optimise content performance and drive traffic.
  • Maintain content accuracy, consistency, and relevance in a dynamic market.

Collaboration & Stakeholder Engagement

  • Work closely with web producers, SEO specialists, and regional marketing teams to execute the website transformation smoothly.
  • Liaise with legal teams to ensure all content is compliant.
  • Partner with product teams to ensure our website reflects the latest offerings and innovations.
  • Align with brand and content teams to maintain consistency across all digital touchpoints.
     

Qualifications

  • 3–5 years of experience in website writing, ideally with a focus on B2B content.
  • Strong understanding of SEO best practices and experience optimising website content.
  • Proven track record of working cross-functionally and building strong relationships.
  • Ability to work efficiently in a fast-paced, evolving environment.
  • Exceptional writing, editing, and proofreading skills with keen attention to detail.

Who You Are

  • A highly motivated self-starter who can hit the ground running.
  • A team player who thrives in a collaborative environment.
  • Passionate about content and understands the role it plays in driving business success.
  • A creative thinker who can simplify complex topics while making them compelling and engaging.
  • Flexible, adaptable, and eager to contribute to a high-impact project

Additional Information

What it's like working at OFX

We’re OFXers because we want to make a difference. We see challenges as opportunities and we’re not afraid to roll up our sleeves to get stuff done. We’re committed to making things easier for our clients, pushing boundaries and continuing to move with the times so that we can continue to inspire confidence every day and through every transaction.

We operate as one team, cross-functionally and globally, to drive outcomes that deliver excellence for our customers. We're curious self-starters who love learning and sharing our knowledge with others. We embrace change and use our initiative and resilience to overcome challenges.

  • Always keep learning. We offer a wide range of learning and career development opportunities to help every OFXer build their capacity and career, with leadership training, secondments, internal mobility and access to a large library of online learning.
  • Make a difference. Through our Make a Difference program, we encourage OFXers to give back to causes and communities that are important to them. We celebrate this with an annual volunteer day, which OFXers can use together or individually, as well as matched giving and the opportunity to nominate charity of choice every quarter.
  • Reward and recognition. We recognise a job well done. OFXers are encouraged to celebrate their peers’ effort, technical expertise or support through a range of global and regional channels and awards, including quarterly and annual awards, milestones and shout outs.
  • Showing our social side. Our Good Vibes employee-led committees around the globe organize events to help keep our employees engaged inside and outside the office. Whether it’s a wellbeing activity, end of year celebration, or a monthly team get-together, our team wants you to feel welcome!
  • Benefits that mean something. We offer a range of fantastic benefits, including primary and secondary gender neutral carer parental leave (16 weeks) or birthday leave, you'll feel well-supported at OFX.
  • A great work environment. Enjoy work-life balance and flexibility with our hybrid work model, in an inclusive, diverse and non-hierarchal culture.

 

#Li-Hybrid

At OFX, we are committed to fostering a diverse, inclusive and accessible workplace where we value, respect, and encourage our people to be their authentic selves. With an employee base as diverse as the clients we serve, we know that fostering an inclusive workplace is fundamental to our continued success. If you require accommodation for any portion of the recruitment and hiring process, please email us at [email protected].

We encourage you to apply if this role aligns with your career aspirations.

Top Skills

Content Management
Seo
Website Writing
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The Company
Sydney, New South Wales
654 Employees
On-site Workplace

What We Do

Sending money overseas can feel complicated, at OFX we keep it simple. With 20+ years in the FX business, OFX provides a fast, reliable, and secure way to transfer your money globally - at a great rate. We grew from the idea that there had to be a better way to move money around the world, and we are driven by that same mission today. We believe real help from real people matters, that’s why we offer our clients the best of both worlds, an easy-to-use digital platform, combined with 24/7 customer support from our Currency Experts, we call them OFXperts. As a publicly listed and regulated company, we can support all of your FX and global payment needs with 50+ currencies and transfers to over 170 countries around the world. With a global team of OFXperts and offices located around the world, we stay on top of global markets 24/7 so you don't have too. Focus on your business, not exchange rates and let our team help you save time and money. Get started today: https://secure2.ofx.com/registration http://www.ofx.com/legal/ The Commissioner of Financial Regulation for the State of Maryland will accept all questions or complaints from Maryland residents regarding USForex Inc. (NMLS: #1021624) at: Office of the Commissioner of Financial Regulation Maryland Department of Labor 1100 N. Eutaw Street, Room 611, Baltimore, MD 21201 http://www.labor.maryland.gov/ +1-888-373-7888 OFX’s license status information can be viewed on the NMLS Consumer Access website at https://nmlsconsumeraccess.org

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