Raptive is building something new. With 225M+ monthly visitors engaging with our network of creators, we have a unique opportunity to build a different kind of vibrant online community. We believe the internet should foster genuine interactions and meaningful connections. This role is your chance to define and execute that vision—building a platform where people engage with content, creators, and each other in a positive and constructive way.
AI is disrupting how content is consumed online, making human connections more important than ever. But no existing platform enables creators to interact with and grow their audiences in a moderated, positive environment. Raptive is well-resourced and uniquely positioned to build that platform—and we’re looking for the leader to make it happen.
As VP of Product, Community Platform, you will drive the product strategy, execution, and success of this initiative. You’ll lead a small, high-performing team, working closely with engineering and design to bring this vision to life. This is a startup within a successful company. The ideal candidate has a deep understanding of online community building, user engagement, and the open and social web ecosystems—plus the entrepreneurial mindset to build something big.
What you’ll be doing:
- Define and drive a compelling product vision for the community platform, ensuring it delivers value for users and creators in our network.
- Shape and scale a high-performing product team, collaborating closely with engineering and design to bring this vision to life.
- Envision and implement features that transform passive audiences into vibrant communities—fostering meaningful interactions, collaboration, and a sense of belonging.
- Leverage deep data insights to refine user experience, optimize participation, and drive sustainable growth—while balancing qualitative community health with quantitative success metrics.
The skills and experience you bring to the job:
- Bachelor’s degree in a relevant field; MBA or technical degree preferred.
- Proven leadership experience in product management, with a track record of success in community-driven platforms.
- Experience in a fast-moving, distributed environment.
- Deep knowledge of community platforms, user engagement strategies, and the open/social web ecosystems.
- Strong leadership skills, with experience building and managing high-performing teams.
- Excellent communication and interpersonal skills, with the ability to influence and motivate stakeholders at all levels.
- Demonstrated ability to think strategically and execute methodically.
- Passion for innovation, community building, and the open web.
About Raptive
Raptive is a new kind of media company built for creators and home to one of the largest and most diverse audiences on the internet. Raptive combines its position as the world’s largest ad management platform with a comprehensive suite of monetization, audience and business solutions that enable creators to turn their passions and talents into thriving independent companies and enduring brands. We stand for the future of a diverse, open internet powered by the creativity and entrepreneurship of the independent creators and publishers it serves. To date, Raptive has paid over $2.5 billion to thousands of independent creators. Join us in creating a more equitable and inclusive future for media. Raptive was recognized as a Fortune 100 Best Places To Work for 2024-2025.
The base salary range for this position is $200,000-$250,000. The range provided is Raptive’s reasonable estimate of the annualized base compensation for this role. The actual amount may be higher or lower, based on non-discriminatory factors such as experience, geographic location, knowledge, skills and abilities. This role is eligible for additional incentive compensation that isn’t included in the posted range.
For more information, visit www.Raptive.com or follow us on LinkedIn or Instagram.
Raptive is committed to diversity, equity, and inclusion. We believe we are most impactful when people with a wide range of backgrounds, experiences, and identities come together with a common purpose. We encourage candidates from all backgrounds to apply. Raptive is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation, please reach out to a member of our recruiting team.
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CafeMedia and AdThrive are now Raptive, a new kind of company transforming creators into global brands and lasting businesses
