VP/ Head of GTM (Demand Generation)

Posted 4 Days Ago
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Palo Alto, CA
Senior level
HR Tech • Information Technology
The Role
The VP/Head of GTM will develop and execute demand generation strategies aimed at pipeline growth and revenue acceleration, focusing on early-stage AI or SaaS startups.
Summary Generated by Built In

Job Title: VP/Head of GTM (Demand Generation)
Location: Palo Alto, CA
Job Type: Full-Time, Onsite
Salary: up to $200k annually
Job ID: #151377

Job Overview:
We are seeking a VP/Head of GTM (Demand Generation) with a strong startup background to drive pipeline growth and scale revenue. This role is ideal for an execution-focused leader who excels in resourceful demand-generation strategies and has a proven track record of scaling early-stage AI or SaaS startups from $1M to $10M+ ARR.
Key Responsibilities:

  • Develop and execute demand generation strategies to drive pipeline growth and revenue acceleration.
  • Optimize outbound, inbound, and conversion strategies using data-driven insights and continuous experimentation.
  • Lead go-to-market (GTM) initiatives for enterprise sales, navigating long sales cycles and expansion within large accounts.
  • Scale AI/SaaS startup growth through creative and cost-effective demand generation tactics.
  • Build and manage high-performance GTM teams, fostering a culture of execution and experimentation.
  • Leverage industry networks, including VC-backed communities (Sequoia, a16z, First Round, OpenView, etc.), to enhance market presence.


Qualifications:

  • Experience in a startup environment, with a strong commitment to early-stage growth.
  • 5-10 years of experience in demand generation, GTM strategy, or enterprise sales (ideal)
  • Proven track record of scaling early-stage AI or SaaS startups from $1M to $10M+ ARR through GTM strategies.
  • Strong execution mindset—hands-on in driving pipeline growth without relying on large budgets.
  • Experience with enterprise sales strategies, including land-and-expand models.
  • Expertise in data-driven decision-making, focusing on continuous optimization of GTM efforts.
  • Ability to thrive in a fast-paced, resource-constrained startup environment, with a scrappy and results-driven approach.


About Us:
Founded in 2009, IntelliPro stands as a global leader in talent acquisition and HR solutions. Our commitment to delivering unparalleled service to clients, fostering employee growth, and building enduring partnerships sets us apart. With a dynamic presence in the USA, China, Canada, Singapore, Philippines, UK, India, Netherlands, and Germany, we continue to lead the way in global talent solutions.
IntelliPro, a global leader in connecting individuals with rewarding employment opportunities, is dedicated to understanding your career aspirations. As an Equal Opportunity Employer, IntelliPro values diversity and does not discriminate based on race, color, religion, sex, sexual orientation, or gender identity. national origin, age, genetic information, disability, or any other legally protected group status. Moreover, our Inclusivity Commitment emphasizes embracing candidates of all abilities and ensures that our hiring and interview processes accommodate the needs of all applicants. Learn more about our commitment to diversity and inclusivity at https://intelliprogroup.com/.
Compensation: The pay offered to a successful candidate will be determined by various factors, including education, work experience, location, job responsibilities, certifications, and more. Additionally, IntelliPro provides a comprehensive benefits package, all subject to eligibility.
 

Top Skills

Data-Driven Decision-Making
Demand Generation Strategies
Gtm Strategy
SaaS
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The Company
HQ: Santa Clara, CA
638 Employees
On-site Workplace
Year Founded: 2009

What We Do

IntelliPro Group Inc. is one of the fastest growing IT services and HR solutions companies in Americas & APAC. We provide comprehensive IT services to help clients with IT Strategic Planning, Implementation, Deployment, IT Support on Artificial Intelligence, Big Data, Cloud Computing, Mobile Application Development, Data Mining and Business Intelligence, Enterprise Data Warehouse, and more.

Besides our established IT services, our new business now is quickly extending to one-stop HR Solution Services, including Oversea Branch Setup Consulting, Compensation & Benefits Policy Consulting, Payroll Management Service, Talent Recruiting, and Employer Branding to satisfy our clients’ fast business expansion requirement.

We have built our business on our company-wide commitment to continually overdeliver on the high expectations of our clients, employees, and business partners. The secret to our success is that our unified team works harder, faster, smarter, and more collaboratively than anyone else in the talent acquisition business. In addition to the immense talent and proprietary technology, IntelliPro Group is proud to offer continual professional development and extraordinary benefits to both consultants and full-time employees.

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