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Regular or Temporary:
Regular
Language Fluency: English (Required)
Work Shift:
1st Shift (United States of America)
Please review the following job description:
The Vice President of Communications & Media is a strategic role responsible for shaping and executing the company’s internal communications strategy while also overseeing external media, press relations, and advertising within the insurance industry. This role ensures consistent, engaging communication that aligns employees around the company’s mission and strategic goals, while also enhancing the company’s visibility and reputation in key industry media outlets.
KEY RESPONSIBILITIES
Following is a summary of the essential functions for this job. Other duties may be performed, both major and minor, which are not mentioned below. Specific activities may change from time to time.
- Develop and lead a cohesive internal communications strategy that informs, engages, and aligns employees with company priorities and culture.
- Serve as a strategic advisor, crafting and refining key internal messaging.
- Lead content development for internal channels, including executive updates, newsletters, intranet articles, videos, and employee engagement campaigns.
- Manage internal communications platforms and channels, ensuring content is timely, relevant, and effective.
- Guide communications during organizational change and crisis situations to ensure clarity, alignment, and transparency.
- Measure the impact of internal communications and adjust strategy.
- Assist in managing relationships with key industry media outlets, reporters, and trade publications to elevate the company’s visibility and thought leadership in the insurance space.
- Develop and execute strategic media plans that support business goals and promote the brand’s presence in earned and paid channels.
- Oversee the planning, placement, and performance of advertising campaigns in targeted insurance media (digital, print, sponsored content, etc.).
- Monitor industry media for coverage opportunities and stay ahead of trends relevant to the business.
EDUCATION AND EXPERIENCE
The requirements listed below are representative of the knowledge, skill and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
- Bachelor’s degree in Communications, Public Relations, Journalism, Marketing, or a related field is required.
- 10+ years of progressive experience in corporate communications with expertise in both internal communications and media relations is required.
CERTIFICATIONS, LICENSES, REGISTRATIONS
- n/a
FUNCTIONAL SKILLS
- Strong network and experience working with media in the insurance or financial services sector.
- Exceptional writing, editing, and storytelling abilities with a strong grasp of brand voice and tone.
- Experience leading internal communication strategies in large, complex organizations.
- Ability to manage multiple projects, deadlines, and stakeholders with confidence and efficiency.
- Proficiency with internal communication platforms and tools, as well as media monitoring and PR platforms.
General Description of Available Benefits for Eligible Employees of TIH Insurance: All regular teammates (not temporary or contingent workers) working 20 hours or more per week are eligible for benefits, though eligibility for specific benefits may be determined by the division of TIH Insurance offering the position. TIH offers medical, dental, vision, life insurance, disability, accidental death and dismemberment, tax-preferred savings accounts, and a 401k plan to teammates. Teammates also receive no less than 10 days of vacation (prorated based on date of hire and by full-time or part-time status) during their first year of employment, along with 10 sick days (also prorated), and paid holidays. Depending on the position and division, this job may also be eligible for restricted stock units, and/or a deferred compensation plan. As you advance through the hiring process, you will also learn more about the specific benefits available for any non-temporary position for which you apply, based on full-time or part-time status, position, and division of work.
CRC supports a diverse workforce and is an Equal Opportunity Employer that does not discriminate against individuals on the basis of race, gender, color, religion, citizenship or national origin, age, sexual orientation, gender identity, disability, veteran status or other classification protected by law. CRC is a Drug Free Workplace.
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What We Do
CRC Group is one of the largest wholesale insurance distributors in the U.S.
CRC Group consists of three divisions, Commercial Solutions, Group & Individual Solutions, and Specialty Programs. The CRC Group family of brands includes CRC, TAPCO, Insurisk, CRC Programs, 5Star, The ABC Program, Negley, Professional Insurance Concepts, Pro-Praxis, SHU, Target, JH Blades, CRC Voluntary Benefits, Ethos Underwriting Services, and Hanleigh.
CRC Group’s insurance offerings and practice groups range from commercial property, casualty, professional lines, small business, transportation, environmental, construction, energy, healthcare, hospitality, manufacturing & distribution, public entity, and real estate, to personal lines, disability, voluntary benefits, and more.
CRC Group has the largest collection of actionable data in the wholesale business and we are putting it to use to consistently deliver better outcomes and more efficient results for our clients. We leverage data to provide a better client experience through limits benchmarking reports, amendatory endorsements, comparison tools, form review library, and property risk assessment reports. We have unveiled the REDY platform, which uses data and analytics to help clients win. In addition, we offer products exclusively available from CRC Group through our Insurisk brand. Our Claims Advocacy team is another way we strive to enhance the client experience, our dedicated team is ready to assist even after the policy is placed, we are here to help in the event of a difficult claim, as well.
These are just some of the ways CRC Group is placing you first.