VP, Advertiser Partnerships

Posted 10 Days Ago
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New York, NY
225K Annually
Senior level
Artificial Intelligence • Digital Media • eCommerce • Marketing Tech • Software
A mission-driven, hyper-growth community of curious explorers, intent on unleashing relevancy in ecommerce.
The Role
The VP of Advertiser Partnerships at Rokt will lead strategic initiatives to grow relationships with key advertisers across multiple verticals, focusing on high-value solution sales and managing a multidisciplinary team. Responsibilities include account planning, new product development, performance marketing strategy, and achieving revenue targets.
Summary Generated by Built In

We are Rokt, a hyper-growth ecommerce leader. Rokt is the global leader in ecommerce, unlocking real-time relevance in the moment that matters most. Rokt’s AI Brain and ecommerce Network powers billions of transactions connecting hundreds of millions of customers, and is trusted to do this by the world’s leading companies.

We are a team of builders helping smart businesses find innovative ways to meet customer needs and generate incremental revenue. Leading companies drive 10-50% of additional revenue—and often all their profits—from the extra products or services they sell. This economic edge unleashes a world of possibilities for growth and innovation.


At Rokt, we practice transparency in career paths and compensation. 

At Rokt, we believe in transparency, which is why we have a well-defined career ladder with transparent compensation and clear career paths based on competency and ability. Rokt’stars constantly strive to raise the bar, pushing the envelope of what is possible.

We are looking for a VP, Advertising Partnerships

Total compensation between $441,000 - $600,000, which includes a fixed annual salary between $225,000 - $250,000, target commission between $60,000 - $100,000, an employee equity plan grant, and world-class benefits.

Equity grants are issued in good faith, subject to company policies, board approval, and individual eligibility.

This role will spearhead strategic solution-based initiatives to acquire and expand relationships with the company's most valuable advertisers across Financial Services, Automotive, Insurance and Telco verticals. Owning the design and execution of a robust business development strategy, this role will focus on high-value solution sales of the Rokt Ads product, targeting deal sizes between $5 million and $100 million. The successful candidate will manage the entire lifecycle, from identifying and engaging C-level stakeholders to negotiating and closing deals and ultimately managing the delivery and expansion over time. The successful candidate will also manage, develop, and grow a high-performing, multidisciplinary team to achieve revenue goals. 

About the role: 

  • Strategic Account Planning: Develop and implement a business development strategy for Rokt’s key strategic advertisers, including setting revenue targets, driving growth, and forecasting quarterly outcomes.
  • New Product Development: Collaborate with Product teams to build new solutions tailored to meet customer needs and drive measurable outcomes. Leverage frontline knowledge of customer challenges, market trends, and competitive landscapes to influence product direction. Collaborate on designing solutions that align with customer goals and sales strategies. 
  • Expertise in Performance Marketing: Demonstrated ability to develop, implement, and optimize data-driven marketing strategies across various digital channels (including PPC, SEO, email, and social media) to drive measurable results, enhance customer acquisition, and maximize ROI.
  • Account Penetration: Target and deepen relationships with 10-15 of Rokt’s top 100 high-value strategic accounts, which are expected to generate between $5-100 million in annual value and represent the world’s leading brands and organizations within the FinServ, Auto, Insurance and Telco categories.
  • Stakeholder Engagement: Identify and engage the highest level stakeholders within these organizations, including buyers, decision-makers, influencers, and champions. Gain a comprehensive understanding of their decision-making processes and challenges to better position Rokt’s offerings.
  • Team Management and Leadership: Lead and mentor a high-performing team of sales, customer success, solutions & analytics professionals, providing guidance, support, and development opportunities to ensure the achievement of individual and team sales goals. Foster a culture of collaboration, innovation, and continuous improvement within the team.
  • Relationship Management: Establish and maintain robust multi-level corporate relationships, employing strategies such as executive briefings and meetings to gain deep insights into the customer’s business environment, industry trends, market dynamics, and organizational structure.
  • Internal Collaboration: Work closely with the executive team, our GTM leadership team, and Industry Vertical VPs to ensure top-notch execution and results.
  • Revenue Achievement: Consistently meet or exceed quarterly and annual revenue targets.

Requirements

About You:

  • Experience and Industry Expertise: Proven track record in closing high-value solution sales within complex performance media environments, with deal sizes ranging from $5 million to $100 million. Deep knowledge of digital media and performance marketing technologies, along with substantial experience in the key sectors and experience penetrating new verticals from scratch. 
  • Strategic Sales Skills: Demonstrable success in selling to and fostering credible relationships at the SVP/C-suite level, as well as across various organizational layers and multiple internal stakeholders.
  • Communication Skills: Highly professional client-facing skills, with the ability to present as polished, articulate, and credible in both business and social settings. Must have a thorough understanding of client businesses and needs.
  • Strategic and Entrepreneurial Mindset: Demonstrate a naturally curious and entrepreneurial approach, combining conceptual thinking with attention to detail to identify new revenue opportunities and effectively collaborate with internal teams. Must be able to work independently and drive initiatives from concept to execution.

Benefits

About Rokt’stars:

As a mission-driven, hyper-growth community of curious explorers, our ambition is to unlock real-time relevancy in ecommerce and beyond. Our bias for action means we are not afraid to quickly venture into uncharted territories, take risks, or challenge the status quo; in doing so we either win or learn. We work together as one aligned team, never letting egos get in the way of brilliant ideas. We value diversity, transparency, and smart humble people who enjoy building a disruptive business together. We pride ourselves on being a force for good as we make the world better. 

About The Benefits:

We leverage best-in-class technology and market-leading innovation in AI and ML, with all of that being underlined by building and maintaining a fantastic and inclusive culture where people can be their authentic selves, and offering a great list of perks and benefits to go with it:

  • All employees have access to our LevelUp! program, providing opportunities for coaching, courses, and training to support career growth and development.
  • Become a shareholder. Every Rokt’star gets equity in the company
  • Enjoy catered lunch every day and healthy snacks in the office. Plus join the gym on us! 
  • Access generous retirement plans like a 4% dollar-for-dollar 401K matching plan and get fully funded premium health insurance!
  • Dog-friendly office
  • Extra leave (bonus annual leave, sabbatical leave etc.) 
  • Work with the greatest talent in town
  • See the world! We have offices in New York, Seattle, Sydney, Tokyo and London

We believe we’re better together. We love spending time together and are in the office most days (teams are in the office 4 days per week). We also get that you need to balance your life and your commitments so you have the flexibility to manage your own hours and can spend up to a week of every quarter working from anywhere.

We at Rokt choose to create a company that is as diverse and inclusive as the world we live in by attracting, growing & keeping the best talent. Equal employment opportunities are available to all applicants without regard to race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

If this sounds like a role you’d enjoy, apply here, and you’ll hear from our recruiting team.

Top Skills

,

What the Team is Saying

Nao Kobayashi
Jon Humphrey
Julie Kremer
Alex Lannigan
Shenika Louis
Dan
The Company
HQ: New York, NY
800 Employees
On-site Workplace
Year Founded: 2012

What We Do

Rokt is the global leader in ecommerce, unlocking real-time relevancy in the moment that matters most. The company's AI and ML-powered Rokt Brain and ecommerce Rokt Network will power more than 6.5 billion transactions connecting 400 million customers across the world’s leading companies, including Live Nation, Macy’s, AMC Theatres, PayPal, Uber, Hulu, Staples, Albertsons and HelloFresh. mParticle by Rokt is the central nervous system providing real-time data activation to unlock value across ecommerce, advertising and customer engagement. Rokt has achieved consistent annual growth of more than 40% across the past decade, driven by its unique partnership model that returns $7 from every $8 of value back to partners. Rokt is headquartered in New York City. The company has offices in 10 global locations and serves clients throughout North America, Europe, and Asia-Pacific, solidifying its position as a key player in the global ecommerce ecosystem. To learn more, visit Rokt.com.

Why Work With Us

Join a team of diverse individuals who thrive by challenging the status quo and working in different ways. People not inspired by job titles, but inspired by people.

Learn, grow, learn some more. Develop your voice, your ideas, your ability to help others. Become a leader. Explore possibilities. At Rokt you’ll unleash your full potential.

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We believe we are better together. We spend most of our time in the office (most teams are 4 days a week). One week per quarter, you also have the flexibility to work from anywhere.

Typical time on-site: None
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