UX/UI Designer (CRO)

Posted 10 Days Ago
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Barcelona, Cataluña
Entry level
Information Technology • Travel
The Role
The UX/UI Designer will optimize checkout experiences for mobile and desktop, focusing on increasing conversion rates. Responsibilities include analyzing user behavior with tools like Google Analytics, developing UI/UX solutions, conducting user research, managing experiments, and enhancing consumer engagement. Collaboration with cross-functional teams is key to driving improvements.
Summary Generated by Built In

Description

What is Exoticca

Exoticca is a pioneering online travel agency that has revolutionized the conception, production, and e-commerce of long-distance dream trips. At the core of Exoticca's brand equity is the commitment to "creating life milestones." We believe in delivering best-value trips, exploring unique destinations, curating extraordinary travel experiences, and demonstrating genuine care for both our customers and the planet.

We are a professional, dynamic, multicultural team in rapid international growth, seeking new partners to help us create the best and most forward-thinking travel company of our generation.

What about the team?

As a UX/UI Designer with a specialization in CRO for checkout, you will play a critical role in optimizing our checkout experiences across both mobile and desktop platforms to maximize conversion rates and enhance user satisfaction.
You will work closely with cross-functional teams including product managers, developers, marketers, and data analysts to identify opportunities, test hypotheses, and implement design solutions that drive measurable improvements.

Which will be your main responsibilities:

● Analyze website traffic and user behavior using tools like Google Analytics, heatmaps, and A/B testing.

● Optimize the conversion funnel and user journey by identifying areas for improvement and developing strategic solutions.

● Simplify the buying journey to enhance conversions, focusing on UI/UX design that removes barriers and making the shortest path for visitors/buyers to convert.

● Provide actionable insights from test results and monitor website performance metrics such as bounce rate, time on page, and conversion rates.

● Conduct user research, usability testing, and collaborate with product managers, developers, and stakeholders to implement design changes.

● Develop wireframes, prototypes, and high-fidelity mockups aligned with user needs and business goals. You are a rock star with UI skills.

● Manage a pipeline of CRO experiments, identify and test new technologies to enhance conversion rates and consumer engagement.

● Optimize key conversion points in the marketing funnel, increasing lead-to-customer conversion rates and driving marketing-qualified leads.

● Use analytics platforms to track and analyze test outcomes, creating design, content, and development guidelines based on successful tests.

● Stay informed about competitor activities and industry trends to maintain a competitive edge.

Requirements
  • Proven experience in conversion rate optimization or a similar role.
  • Experience with web analytics tools and A/B testing platforms.
  • Strong portfolio demonstrating successful conversion optimization campaigns and results.
  • Proficiency in Figma.
  • Experience with web analytics tools and A/B testing platforms.
  • Solid understanding of user-centered design principles and usability best practices.
  • Excellent data analysis and reporting skills, with an analytical mindset to interpret data and drive design improvements.
  • Familiarity with web development and design principles.
  • Experience with e-commerce platforms and conversion tracking tools.
  • Ability to work independently, manage multiple projects, and meet deadlines in a fast-paced environment.
  • Excellent communication and collaboration skills.
  • Experience with design systems.
  • Continuous learning mindset and willingness to stay updated with industry trends and advancements.
Benefits
  • Competitive compensation package in line with job responsibilities and experience.
  • Additionally, we propose the use of flexible compensation management for diet, transportation, and private health insurance with Cobee.
  • Hybrid work model: Offices in Barcelona city.
  • Permanent contract from the start.
  • Travel packages at reduced prices!
  • Referral bonus, if you bring people as talented as you.
  • Unlimited coffee, team lunches, English lesson, bi-anual company parties.
  • And last but not least, becoming part of a fun and motivated multicultural team at an agile and rapidly growing organization!.

Join Exoticca and play a pivotal role in creating life milestones through unforgettable travel experiences! This is your opportunity to shape the future of a dynamic and innovative travel brand on a global scale.

Exoticca is an equal opportunity employer. Diversity and inclusiveness are our core. We do not discriminate on the basis of race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under European, country, or local law.

#LI-Hybrid

Top Skills

Figma
The Company
Miami City, Florida
472 Employees
On-site Workplace
Year Founded: 2013

What We Do

Exoticca is a fast-growing online tour operator that’s been disrupting the travel tech sector since 2013. Today, over 400 passionate travel experts work with us every day to make exotic destinations accessible to more people than ever worldwide.

By developing innovative tech-based solutions and working directly with trusted local operators, Exoticca offers extraordinary travel packages at never-before-seen prices while ensuring that local communities prosper from our business. We place the world at your fingertips with an online booking system to reserve complex trips in just a few clicks, while our Traveler’s App helps give real-time itinerary updates plus a 24/7 direct line to multilingual customer support.

We’re a melting pot of cultures here, but we all share a strong set of core values that unite us all. Commitment, believing in both our mission and the transformative power of travel. Drive, constantly striving for improvement even at the forefront of the industry. Teamwork, knowing our strength lies in the sum of our parts. Resilience, seizing opportunities to grow in any context. And customer-centric, because making their dreams come true is our ultimate goal.

Itchy feet have taken us far at Exoticca, and we've landed at the forefront of travel tech

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