User Acquistion Manager

Posted 14 Days Ago
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Tel Aviv
Mid level
Fitness
The Role
The User Acquisition Manager will lead Google Ads and Meta Ads campaigns to drive user growth and optimize performance metrics such as CAC, LTV, and ROAS.
Summary Generated by Built In

About Us

OurRitual is a fast-growing digital platform revolutionizing relationship guidance. We provide expert-led sessions, personalized pathways, and engaging content to help individuals and couples work through relationship challenges. As we scale, we’re looking for top talent to drive growth and expand our reach.

Role Overview

We are seeking a User Acquisition Manager to lead and execute our paid marketing efforts. You will manage and optimize campaigns across Google Ads and Meta Ads, driving efficient and scalable user growth. This role requires a mix of analytical skills, hands-on execution, and creative problem-solving to maximize campaign performance.

About You

  • Hands-on and results-driven.
  • 3 years of experience in performance marketing, managing Google and Meta Ads.
  • Strong B2C experience, preferably in a subscription, app-based, or consumer tech company.
  • Analytical thinker who loves data and knows how to turn insights into action.
  • Creative problem-solver who can collaborate across teams.
  • Comfortable working in a fast-paced startup environment.

Key Responsibilities

  • Own & optimize paid acquisition on Google Ads & Meta Ads.
  • Analyze and improve campaign performance, focusing on CAC, LTV, and ROAS.
  • Run A/B tests on creatives, audiences, and landing pages.
  • Collaborate with creative & product teams to align ads with user experience.
  • Manage budgets efficiently to drive profitable growth.

Bonus

  • Background in subscription-based, app-based, or wellness products.

Top Skills

Google Ads
Meta Ads
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The Company
65 Employees
Remote Workplace
Year Founded: 2021

What We Do

About 75% of couples face substantial challenges, but only 8% actually go to therapy. We are here for all those who’d like a better, stronger, healthier, happier (!) relationship – and need a new, accessible way to get there. You don't have to be alone in this.

Ritual’s app combines practical skill-building with guidance and attention from a human expert that’s with you every step of the way. We want you to feel the change in your day-to-day as you grow and evolve.
Our team of leading relationship experts, behavioral scientists, and AI technology is here to change how we love.

Give us a go: www.ourritual.com

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