Technical Product Owner - Email

Posted Yesterday
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Amsterdam
Senior level
eCommerce • Design
The Role
As a Technical Product Owner, you'll lead the email strategy, overseeing all aspects of email communications including transactional design and marketing automation. Responsibilities include optimizing workflows, analyzing metrics, ensuring compliance, troubleshooting technical issues, and collaborating cross-functionally to enhance user engagement.
Summary Generated by Built In

We're Creative Fabrica, a fast-scaling tech start-up from Amsterdam.

Our mission

Enable creativity by giving access to everything related to the creative process: inspiration, learning, creating, and sharing. The ‘Creative Inspiration Flywheel’
This creates a self-sustaining community that lives within the Creative Fabrica ecosystem.

About the platform

We launched in 2016 as a marketplace for fonts with a subscription service. In the last 8 years, we have been through tremendous growth, and we're just getting started!

We have scaled to 50 million+ monthly page views, 8 million+ registrations, over 22 million listed products, and 22000+ active designers.

Our focus is to create a platform for designers that enables them to offer exceptional high-quality content. We make their products searchable in unique ways. This allows our customers to speed up their workflow, allowing them to focus on what they love most: Creating.

We seek a highly-skilled Technical Product Owner to join our team. This role involves overseeing all our email communications, from transactional emails to sophisticated marketing automation. You have a strong technical background, a passion for email technology, and a keen eye for detail.

Responsibilities:

  • Own the end-to-end email strategy, including transactional and marketing automation emails.
  • Build an email design system
  • Develop, implement, and optimize email workflows and campaigns to enhance user engagement and retention.
  • Collaborate with cross-functional teams (marketing, development, design) to ensure seamless email integration with other platforms.
  • Monitor and analyze email performance metrics, generating reports and insights for continuous improvement.
  • Monitor and optimize email costs.
  • Ensure compliance with email regulations and best practices, including CAN-SPAM, GDPR, and other relevant laws.
  • Manage and maintain email deliverability, including IP reputation and inbox placement.
  • Troubleshoot and resolve technical issues related to email systems and campaigns.
  • Stay updated with industry trends, tools, and best practices to enhance email strategy and execution continually.

Your Profile:

  • Proficient in email marketing platforms.
  • Strong understanding of email automation and CRM systems.
  • Experience with HTML/CSS for email design and development.
  • Knowledge of email deliverability best practices and tools.
  • Familiarity with email compliance regulations (e.g., CAN-SPAM, GDPR).
  • Analytical skills with proficiency in data analysis tools.
  • Experience with A/B testing and optimization techniques.

You have:

  • Excellent communication and collaboration skills.
  • Detail-oriented with strong organizational skills.
  • Problem-solving mindset with the ability to troubleshoot technical issues.
  • Ability to work independently and manage multiple projects simultaneously.
  • Creative thinker with the ability to develop engaging and effective email content.
  • Strong analytical skills with the ability to interpret data and make informed decisions.
  • Adaptable and open to learning new tools and technologies.

We would also like to offer you:

  • Lunch: On days you work in the office a warm fresh lunch will be provided for you.
  • 30 ‘focus days’ where you can work remotely.
  • 24 days of paid vacation per year + public holidays.
  • Travel Allowance, if you live more than 10 KM from the office.
  • Company pension plan.
  • CF Library
  • L&D for Tech Division
  • Company events and overseas trips!
  • New Joiner Swag Pack!



Is this you?

Get in touch! We'd love to speak to you.

You can apply by clicking the "Apply now" button.

Creative Fabrica is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

Top Skills

Html,Css
The Company
Amsterdam
339 Employees
On-site Workplace
Year Founded: 2016

What We Do

We are Creative Fabrica. A fast scaling start-up from Amsterdam. We are developing the e-commerce platform of the future. On top of that, we build and maintain a social network, tools for creators to manage their digital assets, CF Fans - an all-in-one platform for creators to manage their followers, CF Classes - online classes from experienced designers and crafters, and many more! Our focus is to have designers on board that offer exceptional high-quality content and make their products searchable in unique ways. This allows our customers to speed up their workflow, allowing them to focus on what they love most: Creating

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