Sr Manager Marketing

Posted 5 Days Ago
Be an Early Applicant
2 Locations
Senior level
Information Technology • Software • Travel
The Role
The Senior Manager, Content Marketing will develop and execute content strategies to promote Sabre's technology across digital and offline channels. This role involves team leadership, content creation, collaboration with various teams, and measuring content impact using analytics tools.
Summary Generated by Built In

Sabre is a technology company that powers the global travel industry. By leveraging next-generation technology, we create global technology solutions that take on the biggest opportunities and solve the most complex challenges in travel. 

Positioned at the center of the travel, we shape the future by offering innovative advancements that pave the way for a more connected and seamless ecosystem as we power mobile apps, online travel sites, airline and hotel reservation networks, travel agent terminals, and scores of other solutions.

Simply put, we connect people with moments that matter.

Senior Manager, Content Marketing

Location: Southlake, Texas or Richmond, UK

Position Overview:

The Senior Manager, Content Marketing will lead the development and execution of comprehensive messaging and content strategies that effectively position and promote Sabre's technology and services across both digital and offline channels. This leadership role requires a creative and strategic thinker with a passion for storytelling and a proven track record in content creation, including event presentations, white papers, blogs, videos and eBooks. The ideal candidate will collaborate closely with cross-functional teams to ensure consistent and impactful content that aligns with Sabre's business objectives.

Key Responsibilities:

  • Team leadership: Lead a team of Content Creators responsible for building and executing Content Marketing plans that support Sabre’s strategic priorities.
  • Content Strategy Development: Design and implement a comprehensive content strategy that aligns with Sabre's marketing goals and effectively communicates our value proposition to a global audience.
  • Content Creation: Deliver high-quality content for various channels, including event presentations, long-form content such as white papers, blogs, and eBooks, ensuring consistency in messaging and tone.
  • Cross-Functional Collaboration: Work closely with Product Marketing, Customer Marketing, Demand Marketing, and other internal and external stakeholders to develop content that supports go-to-market strategies and enhances customer engagement.
  • Performance Measurement: Utilize analytics tools to measure the impact of content initiatives on business outcomes and continuously refine strategies based on insights.

Qualifications:

  • Bachelor's degree in Marketing, Communications, Business, or a related field; Master's degree preferred.
  • Minimum of 10 years of experience in content development and strategic communications, preferably within the technology sector. Travel technology experience is a plus.
  • Minimum of 5 years leadership experience in matrixed organizations, preferably in large, multi-national companies with geographically dispersed teams.
  • Proven experience in driving content strategy across multiple business and/or product lines and creating compelling content across various formats and channels.
  • Strong understanding of marketing principles and the ability to translate complex concepts into clear, engaging content.
  • Excellent writing, editing, and storytelling skills.
  • Proficiency with analytics tools such as Google Analytics, Salesforce, and Pardot.
  • Strong project management skills with the ability to manage multiple initiatives simultaneously.
  • Excellent communication and interpersonal skills, with the ability to collaborate effectively across diverse teams.

Benefits/Perks: 

  • Competitive compensation, including Sales Incentive Plan 

  • Generous Paid Time Off (5 weeks PTO your first year!)  

  • 4 days (one per quarter) of Volunteer Time Off (VTO) 

  • Year-End break from Dec 26th – Dec 31st   

  • We offer comprehensive medical, dental, vision, and Wellness Programs 

  • Paid parental leave  

  • An infrastructure that allows flexible working arrangements  

  • Formal and informal reward, recognition, and acknowledgment programs  

  • Unlimited access to Udemy e-Learning 

Reasonable Accommodation

Sabre is committed to working with and providing reasonable accommodation to applicants with disabilities. Applicants applying for a Sabre position with a disability who require a reasonable accommodation for any part of the application or hiring process may contact Sabre at [email protected].

Determinations on requests for reasonable accommodation will be made on a case-by-case basis.

Affirmative Action

Sabre is an equal employment opportunity/affirmative action employer and is committed to providing employment opportunities to minorities, females, veterans and disabled individuals. EEO IS THE LAW

#LI-Hybrid#LI-TJ1

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The Company
HQ: Southlake, TX
8,150 Employees
On-site Workplace

What We Do

We are a software and technology company that powers the global travel industry. With decades of revolutionary firsts, our team of experts drive innovation and ingenuity in the industry.

Today, we are creating a new marketplace for personalized travel. We partner with airlines, hoteliers, agencies and other travel partners to retail, distribute and fulfill travel. We are committed to helping customers operate more efficiently, drive revenue and offer personalized traveler experiences with next-generation technology solutions.

Positioned at the center of the business of travel, our platform connects people with experiences that matter in their lives.

Sabre's technology powers the nearly US$8 trillion travel industry. Our technology and data-driven solutions help our airline, hotel, travel agency and corporate customers grow their businesses and transform the traveler experience. The scale, breadth and depth of our technology is unmatched and sustains a complex industry.

We provide an open and stable platform to deliver flexible, reliable and scalable solutions. Over the years, we have shaped and modernized the travel industry. We pioneered online travel agencies, corporate booking tools, revenue management, and web and mobile itinerary tools, to name a few.

Our travel marketplace transacts more than US$120 billion of travel spend per year. And we are the world’s largest provider of airline and hotel technology.

We have been named to the InformationWeek 500 list of the most innovative technology companies for 11 consecutive years. And InformationWeek named Sabre seventh on its list of the “Greatest Software Ever Written.”

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