Joining Razer will place you on a global mission to revolutionize the way the world games. Razer is a place to do great work, offering you the opportunity to make an impact globally while working across a global team located across 5 continents. Razer is also a great place to work, providing you the unique, gamer-centric #LifeAtRazer experience that will put you in an accelerated growth, both personally and professionally.
Job Responsibilities :
We’re looking for a Social Media / Community Specialist to build and engage gaming communities in Vietnam through localized content and social media campaigns across platforms like Facebook, TikTok, and other social media platforms. This role will also manage creator programs, collaborate with influencers and streamers, and support game launches through digital and on-ground activations. The ideal candidate is creative, culturally in tune with Vietnamese youth, and passionate about gaming.
Key Responsibilities
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Create, curate, and localize engaging social content across Facebook, TikTok, and other relevant channels.
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Build and manage active gaming communities in Vietnam, including in-game groups, social channels, and offline fanbases.
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Monitor local trends, memes, and internet culture to quickly adapt and apply to brand content and conversations.
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Collaborate closely with product, creative, and regional marketing teams to plan and execute campaigns that drive community growth and engagement.
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Identify, engage, and collaborate with local micro-influencers, streamers, and cosplayers to co-create viral content and support campaigns.
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Moderate and nurture conversations on social platforms, escalating user feedback and insights to relevant teams.
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Report on social media metrics and community sentiment to assess campaign effectiveness and recommend improvements.
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Manage and grow groups of content creators as part of the Creator Program, including recruitment, onboarding, daily communication, performance guidance, and regular reporting.
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Support events, livestreams, and game launches through digital activations and on-ground fan engagement where needed.
Requirements
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3+ years of experience in social media/community management, ideally in the gaming or youth entertainment industry.
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Deep understanding of Vietnamese online culture, Gen Z behaviors, and top social platforms (Facebook, TikTok, YouTube, etc.).
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Demonstrated ability to create engaging, relatable, and shareable content.
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Excellent writing and communication skills in Vietnamese.
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Experience working with or briefing creative and design teams.
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Passion for gaming (mobile/PC/MMORPG/Anime titles) is a must.
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Organized, self-motivated, and able to thrive in a fast-paced, collaborative environment.
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Able to communicate in English.
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Nice to have experience managing creator groups/programs, working with KOLs, streamers, etc.Nice to have experience managing creator groups/programs, working with KOLs, streamers, etc.
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This position is based in Ho Chi Minh City.
Pre-Requisites :
Are you game?
Top Skills
What We Do
Razer™ is the world’s leading lifestyle brand for gamers.
The triple-headed snake trademark of Razer is one of the most recognized logos in the global gaming and esports communities.
With a fan base that spans every continent, the company has designed and built the world’s largest gamer-focused ecosystem of hardware, software and services.
Razer’s award-winning hardware includes high-performance gaming peripherals and Blade gaming laptops. Razer’s software platform, with over 70 million users, includes Razer Synapse (an Internet of Things platform), Razer Chroma™ (a proprietary RGB lighting technology system), and Razer Cortex (a game optimizer and launcher).
In services, Razer Gold is one of the world’s largest virtual credit services for gamers, and Razer Fintech is one of the largest online-to-offline digital payment networks in SE Asia.
Founded in 2005 and dual-headquartered in Irvine and Singapore, Razer has 18 offices worldwide and is recognized as the leading brand for gamers in the USA, Europe and China. Razer is listed on the Hong Kong Stock Exchange (Stock Code: 1337).
