Social Media Specialist

Posted 2 Days Ago
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Orlando, FL
Junior
Travel
The Role
The Social Media Specialist is responsible for managing day-to-day operations of social media accounts, creating engaging content, building community through engagement, and collaborating with stakeholders. The role requires staying updated on social media trends and implementing strategies to boost online presence and support business needs.
Summary Generated by Built In

We Put the World on Vacation

Travel + Leisure Co. is the world’s leading vacation ownership and travel membership company, with a dynamic and growing portfolio of resort, travel club, and lifestyle travel brands. Our dedicated associates help the company achieve its mission to put the world on vacation. Innovation and growth keep our work interesting and fun. Every day is a chance to learn something new and turn vacation inspiration into exceptional experiences for millions of travelers worldwide.

We are searching for a creative and motivated Social Media Specialist to help expand and strengthen our brand presence across Instagram, Facebook, LinkedIn and other emerging social media platforms. In this role, you will support the execution of social media campaigns, develop engaging content, and contribute to telling the unique stories of our resorts, experiences, and lifestyle. This position is ideal for someone passionate about social media, content creation, and engaging with a global online audience.

How You'll Shine:

  • Manage day-to-day operations of our Travel + Leisure Co. social media accounts, ensuring timely posting, engagement, and content alignment with brand strategy.
  • Create and edit engaging content that showcases the experiences and highlights of our resorts to inspire travel and bookings.
  • Build an active community by engaging with our audience, responding to comments and messages, and nurturing relationships with brand advocates.
  • Craft targeted strategies to differentiate channels and content according to target audiences.
  • Collaborate with internal and external stakeholders to ensure the social media team supports all business needs.
  • Stay up-to-date on emerging social media trends and best practices across key platforms, implementing them to drive deeper engagement.

Travel Requirements

  • This role will involve travel to various resorts around the country or business meetings 1-2 times a month. 25% travel

What You'll Bring:

  • Bachelor’s Degree
  • Deep understanding of social media platforms, including but not limited to Instagram, Facebook, TikTok, and LinkedIn.
  • Proven track record in social media strategy, content creation and execution.
  • Passion for social media, trends and online consumer behavior.
  • Willingness to work in a fast-paced environment with an openness to change as strategy and business needs evolve.
  • Strong written and verbal skills.
  • Experience with Social Media Management tools (Sprinklr, Meltwater, Canva, etc.).
  • 1-2 years of experience with social media management or social content creation

Experience equivalent to the education requirement may be accepted in lieu of the education requirement.

How You'll Be Rewarded:

We offer a diverse range of comprehensive health and welfare benefits to associates who work 30 or more hours per week to meet your needs and support you throughout your career with us. Travel + Leisure Co. benefits include:

Note: Temporary and/or seasonal associates are ineligible for Paid Time Off.

  • Medical
  • Dental
  • Vision
  • Flexible spending accounts
  • Life and accident coverage
  • Disability
  • Depending on position, paid time off, parental leave and holidays (speak to your recruiter for additional information)
  • Wish day paid time to volunteer at an approved organization of your choice
  • 401k with employer match (subject to eligibility requirements, including tenure - speak to your recruiter for additional information)
  • Legal and identify theft plan
  • Voluntary income protection benefits
  • Wellness program (subject to provider availability)
  • Employee Assistance Program

Where Memories Start with You

Hospitality is at the heart of all we do at Travel + Leisure Co. Here, you’ll find an inclusive environment where we deliver excellence and take time to have fun, celebrate together, and support one another. We're always looking ahead to what’s next and how we can strengthen our business, its neighboring communities, and the customer experience. Join our global team and build a career where memories start with you.

We are an equal opportunity employer, and all applications will be considered for employment without attention to their membership in any protected class. If you require any reasonable accommodation to complete your application or any part of the recruiting process, please email your request to [email protected], including the title and location of the position for which you are applying.

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The Company
HQ: Orlando, FL
10,001 Employees
On-site Workplace

What We Do

Travel + Leisure Co. is the world’s leading membership and leisure travel company, with nearly 20 travel brands across its resort, travel club, and lifestyle portfolio. The company provides outstanding vacation experiences and travel inspiration to millions of owners, members, and subscribers every year through its products and services: Wyndham Destinations, the largest vacation ownership company with more than 245 vacation club resort locations across the globe; Panorama, the world’s foremost membership travel business that includes the largest vacation exchange company, industry-leading travel technology, and subscription travel brands; and Travel + Leisure Group, featuring top travel content, travel services including the brand’s eponymous travel club, and branded consumer products. At Travel + Leisure Co., our global team of associates brings hospitality to millions each year, turning vacation inspiration into exceptional travel experiences. We put the world on vacation.

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