Social Media Manager

Title: Social Media Manager

Department: Communications, Digital

Center Background: The Center for Reproductive Rights is a global human rights organization working to ensure that reproductive rights are protected in law as fundamental human rights worldwide. With offices in New York City, and Washington, D.C.; Nairobi, Kenya; Bogota, Colombia; and Geneva, Switzerland, the Center is a non-profit, non-partisan organization changing law and policy throughout Africa, Asia, Europe, Latin America and the Caribbean, and the United States. Our 230+ diverse professionals are committed to advancing the Center’s human rights mission through game-changing litigation, legal policy, and advocacy work. This has fueled the Center’s exceptional growth to an operating budget of more than $50 million and won the respect of law firms worldwide. Our global pro bono network includes over 2,100 lawyers across 6 continents, 88 countries, and 125 law firms, contributing over $30 million USD in pro bono legal services annually. The Center’s Strategic Plan sets a high mark for impact: By 2030, half of the world’s population will be living under stronger protections for reproductive rights than they were in 2020. The Center has a record of success to back up this ambitious goal. Since our founding in 1992, the Center has transformed how reproductive rights are understood and applied by courts, governments, and human rights bodies worldwide on issues including maternal health, abortion, assisted reproduction, and adolescent sexual and reproductive health and rights. We have won groundbreaking cases before national courts, U.N. Committees, and regional human rights bodies. The Center has also led development of historic, proactive legislation advancing robust protections for reproductive rights. It has built the legal capacity of women’s rights advocates in more than 65 countries and counting. To learn more about the Center, please go to www.reproductiverights.org

The Job: The Center is looking for an avid social media user with their pulse on the trends and a deep understanding of each platform’s unique offerings. This person should be able to effectively use video, copy, and other imagery to tell the stories of the global reproductive rights movement online and should be comfortable with the full cycle of social content production. If you are chronically online, love experimenting with new trends on social platforms, often ponder how algorithms choose what comes across your FYP or Discover feed, and are passionate about reproductive rights, then this job might be a good fit. The ideal candidate will be a solutions-oriented, creative problem solver who enjoys collaborating with others in a fast-paced environment and has outstanding writing, proofing, and project management skills. This person will be a part of our global communications team, working across continents to amplify the unique and important stories and messages coming out of every region. They will report to the Senior Manager, Social Media, and work across departments to produce content for all the Center’s social media platforms.

This is a fixed-term position for 2 years. The positions will be based in the Center’s New York City office in a hybrid model of 3 days in-office, 2 days working from home. Covid-19 vaccination is required for all US-based employees of the Center.

Primary Responsibilities:

• Create best-in-class social media content, including video content, that keeps audiences informed and engaged in the global movement for reproductive rights.
• Collaborate with colleagues at every stage, from brainstorming strategic content and campaign ideas to seeking approval from key stakeholders to ensure each post is accurate and presents the Center as effective experts in the repro space.
• Stay at the cutting edge of social video trends, including those on TikTok and Reels, and determine ways for the Center to authentically participate.
• Assist with community management across all of our global platforms and help build relationships with potential collaborators.
• Execute rapid response moments with guidance from the Senior Manager, Social Media. Note: These moments will sometimes occur outside of normal business hours.
• Maintain fluency in digital content best practices and stay abreast of emerging social trends.
• Keep colleagues, both local and global, updated about social media content plans and maintain content calendars.
• Collect and reflect on social media performance data. Suggest data-informed ways to improve organic reach and engagement across all social platforms.
• Assist with other digital team and global communications department responsibilities as needed.

Qualifications:

• 8+ years of relevant professional experience, including 4+ years of experience creating social media and social video content for high-profile organizations or brands with a demonstrated ability to grow audiences and increase engagement. Nonprofit and/or issue campaign experience is preferred.
• Demonstrated ability to use video to tell stories and fluency in the full cycle of video production: brainstorm, outline, pitch, script, film, edit, incorporate feedback, distribute, and analyze performance.
• Strong understanding of social media and social video landscapes.
• Demonstrated creativity in producing compelling social media content that moves audiences.
• High comfort level with soliciting feedback from multiple stakeholders and incorporating it into your work.
• Experience analyzing social media performance data, including video data, to optimize future content and campaigns.
• Excellent verbal and written communication skills; reliable scriptwriting, fact-checking, and proofreading skills.
• Ability to work independently, successfully advance competing priorities, and deliver high quality content in a fast-paced environment with rigorous standards.
• Ability to travel.
• A fierce conviction that reproductive rights are human rights.

Compensation: The salary for this position is $93,000. This salary reflects a position based in New York City or Washington, D.C. This salary will be subject to a downward locality adjustment if authorization is granted to work outside the location listed in this posting. Note that most of the salaries listed on our job postings reflect New York, NY salaries, where our National offices are headquartered.

Duration: This is a 2-year, fixed-term position.

Union Status: This position will be part of the CRR Union, a shop within Local 2110 United Auto Workers—Technical, Office, and Professional Workers Union.

FLSA Exempt Status: This is an exempt position.

Benefits:

• Health: The Center pays up to 90%* of the premium for a comprehensive health insurance plan with no in-network deductible and best-in-class reproductive healthcare coverage, including infertility. The Center also offers Dental and Vision coverage. (* % may differ in various countries).
• Flexibility: The Center currently operates in a hybrid model, requiring staff to work 3 days per week in the office and allowing work 2 days per week from home.
• Well-being: The Center offers resources to help prevent and recover from burnout through different programs that enable mental, physical, and community well-being. The Center provides generous leave, including paid parental leave, personal days, vacation, and sick leave. We are closed the last week of December to allow staff to spend winter holiday time with their loved ones.
• Growth: You will be working with and learning from some of the top legal and operational minds, all passionate about advancing reproductive rights worldwide. You will also be eligible for a stipend to use towards professional growth.
• Global: You will get a front-row seat to the fight for reproductive rights globally. You will have access to Employee Resource Groups to connect to colleagues with similar interests/backgrounds/views.
• Investment: After the first year of employment, the Center will contribute 7.5%* of your annual salary to a 401(k) (*applicable only in US and Kenya).

Commitment to Diversity, Equity, and Inclusion

The Center is committed to inclusive hiring and dedicated to diversity in our work and staff. We strongly encourage people from all communities to apply. If you are excited about this role but unsure about whether your experience aligns with the job description, we encourage you to apply. You may be the right candidate for this or other roles. To learn more about the Center’s commitment to Diversity, Equity, and Inclusion, please visit Diversity, Equity and Inclusion | Center for Reproductive Rights.

Center policy on visa sponsorship for U.S.-based positions: Applicants for employment in the U.S. must have valid work authorization that does not now and will not in the future require sponsorship of a visa for employment authorization in the U.S. by The Center for Reproductive Rights.

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