Company Description
foodora is part of the Delivery Hero Group, the world’s pioneering local delivery platform, our mission is to deliver an amazing experience—fast, easy, and to your door. We operate in over 70+ countries worldwide. Headquartered in Berlin, Germany. Delivery Hero has been listed on the Frankfurt Stock Exchange since 2017 and is part of the MDAX stock market index.
Job Description
In July 2024, Delivery Hero SE merged three of its market-leading food delivery businesses, foodora and Yemeksepeti in Europe, and foodpanda in Asia. All three businesses now make up the second-largest organization within the Delivery Hero Group, and leading food and QCommerce delivery in 18 markets in both regions.
The Senior Specialist (all genders), Paid Social will be part of the Logistics team sitting in COO org. The role will be responsible for executing and optimizing lead generation campaigns across multiple social media platforms, including Meta, TikTok, Snapchat, Twitter, and others. The role will focus on creating and launching high-impact ad creatives, designing experiments, and analyzing data to improve marketing performance. The specialist will also work cross-functionally to develop campaigns, monitor KPIs, and provide regular business reporting to key stakeholders.
Key Responsibilities:
-
Execute and optimize lead generation campaigns across social platforms (e.g., Meta, TikTok, Snapchat, Twitter, and others).
-
Work cross-functionally to develop, launch, and track high-impact ad creatives (static and video) that drive rider acquisition and engagement.
-
Design and run experiments, incrementality tests, and provide data-driven recommendations to improve partner performance, marketing mix, and best practices.
-
Develop and run daily/weekly/monthly business reporting for stakeholders at various levels.
-
Develop and maintain playbooks on social media advertising best practices for both organic and paid campaigns, considering the needs of key stakeholders.
-
Coordinate with internal stakeholders from local, regional, and central teams, as well as external agencies when necessary.
What we offer:
-
Professional diversity, genuine collegiality, and a motivated team you can learn from and get inspired by.
-
An extremely varied, responsible role in a successful, fast-growing international company.
-
A great learning curve in a collaborative environment with no limits to ideas.
-
A comprehensive benefits package, including regular team events, lunch vouchers, flexible working hours, home-office options, and much more.
-
Based on full-time employment (38.5 hours per week), we offer a gross annual salary starting at € 60,000 (all-in) depending on your qualifications and experience. You will also receive a share package.
Qualifications
-
Minimum 5 years of solid experience running ads on social platforms (e.g., Meta, Snapchat, TikTok, Twitter, Reddit, Nanigans/Smartly).
-
A social media enthusiast, with hands-on experience using platforms like Facebook, TikTok, Reels, etc.
-
Hands-on experience with pixel tracking and measurement using analytics tools (e.g., DoubleClick, Google Analytics, Adjust/Appsflyer).
-
Familiarity with performance KPIs such as CPA, CPC, CPI, CPM, Attribution, and LTV.
-
Strong analytical skills combined with a creative mindset.
-
Comfortable achieving goals in a dynamic, high-pressure, and entrepreneurial environment.
-
Positive attitude with excellent written and verbal communication skills in English; additional languages are a plus.
-
Strong test-and-learn mindset; experience with A/B testing is a plus.
Additional Information
At Delivery Hero, we believe diversity is key to creating not just an exciting product but also outstanding customer and employee experiences. This starts with recruitment – which is why we do not discriminate based on religion, race, origin, gender, sexual orientation, age, marital status, or any other aspect that makes you who you are.
Studies have shown that women and other underrepresented groups are less likely to apply for positions if they do not meet all qualifications. If you're interested and meet most of the qualifications we’re looking for, please don’t hesitate to apply!
Interested?
Then apply now with your application documents, including your salary expectations and possible start date.
What We Do
As the world’s leading local delivery platform, our mission is to deliver an amazing experience, fast, easy, and to your door. We operate in over 70+ countries worldwide, powered by tech but driven by people. As one of Europe’s largest tech platforms, we enable ambitious talent to deliver solutions that create impact within our ecosystem. We move fast, take action and adapt. No matter where you’re from or what you believe in, we build, we deliver, we lead. We are Delivery Hero
