Senior Search Engine Optimization Specialist

Job Description

Who we're looking for

We are looking for a highly skilled Senior SEO Specialist proficient in US English to join our expanding SEO team in Pune, Maharashtra, India. The candidate will be responsible for researching, executing, and strategizing to improve our online presence, boost organic search rankings, and attract high-quality traffic to our .com website.

What you'll be doing

• Conduct comprehensive SEO research to identify target keywords, competitor analysis, and industry trends.

• Implement data-driven SEO strategies, including on-page and off-page optimization, technical SEO, and content marketing.

• Collaborate with cross-functional teams, including content writers, designers, and other digital marketing specialists, to build a cohesive SEO strategy and craft SEO-friendly content like blog posts, landing pages, and web copy.

• Monitor, track, and analyze website performance, organic search traffic, and rankings using tools like Google Analytics, Google Search Console, and other SEO tools to identify trends and areas for improvement.

• Provide regular reports on SEO performance, including keyword rankings, organic traffic, and conversion metrics.

• Stay informed about the most recent SEO standard methodologies, algorithm updates, and industry trends to guarantee our strategies are always current and effective.

What you bring to the role

• 5+ years of proven experience in SEO, with a strong focus on research and execution.
• Solid knowledge of search engine algorithms, ranking factors, and standard methodologies for SEO.
• Proficiency in SEO tools, such as Google Analytics, Google Search Console, SEMrush, Ahrefs, or similar.
• Excellent analytical, problem-solving, and decision-making skills.
• Strong communication and interpersonal skills, with the ability to work well in a team environment.
• Diligent and highly organized, with the ability to manage multiple projects and priorities simultaneously.

Basic Qualifications:

• Bachelor’s degree in Marketing, Communications, or a related field, or equivalent experience.

• 5+ years of proven experience in SEO.

• Proficiency in SEO tools like Google Analytics, Google Search Console, SEMrush, Ahrefs, etc.

• Proficient in US English with strong written and verbal communication skills.

• Willingness to work on a night shift work schedule - 06:00PM to 02:00AM (IST)

Preferred Qualifications:

• Knowledge of HTML, CSS, and JavaScript.

• Experience with content management systems.

• Ability to stay up-to-date with industry trends and algorithm updates.

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Please note that Zendesk can only hire candidates who are physically located and plan to work from Karnataka or Maharashtra. Please refer to the location posted on the requisition for where this role is based.

Hybrid: In this role, our hybrid experience is designed at the team level to give you a rich onsite experience packed with connection, collaboration, learning, and celebration - while also giving you flexibility to work remotely for part of the week. This role must attend our local office for part of the week. The specific in-office schedule is to be determined by the hiring manager.

The intelligent heart of customer experience

Zendesk software was built to bring a sense of calm to the chaotic world of customer service. Today we power billions of conversations with brands you know and love.

Zendesk believes in offering our people a fulfilling and inclusive experience. Our hybrid way of working, enables us to purposefully come together in person, at one of our many Zendesk offices around the world, to connect, collaborate and learn whilst also giving our people the flexibility to work remotely for part of the week.

Zendesk is an equal opportunity employer, and we’re proud of our ongoing efforts to foster global diversity, equity, & inclusion in the workplace. Individuals seeking employment and employees at Zendesk are considered without regard to race, color, religion, national origin, age, sex, gender, gender identity, gender expression, sexual orientation, marital status, medical condition, ancestry, disability, military or veteran status, or any other characteristic protected by applicable law. We are an AA/EEO/Veterans/Disabled employer. If you are based in the United States and would like more information about your EEO rights under the law, please click here.

Zendesk endeavors to make reasonable accommodations for applicants with disabilities and disabled veterans pursuant to applicable federal and state law. If you are an individual with a disability and require a reasonable accommodation to submit this application, complete any pre-employment testing, or otherwise participate in the employee selection process, please send an e-mail to [email protected] with your specific accommodation request.