Senior Regional Marketing Specialist, AMS (Midwest)

Posted Yesterday
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Austin, TX
Junior
Security • Cybersecurity
The Role
The Senior Regional Marketing Specialist will develop and execute regional go-to-market strategies and campaigns in the Americas, enhance customer engagement through various initiatives, organize events, manage relationships with stakeholders, and track performance metrics.
Summary Generated by Built In

Founded by mathematicians and cyber defense experts in 2013, Darktrace is a global leader in cyber security AI, delivering complete AI-powered solutions in its mission to free the world of cyber disruption. We protect more than 9,000 customers from the world’s most complex threats, including ransomware, cloud, and SaaS attacks.

Our roots lie deep in innovation. The Darktrace AI Research Centre based in our Cambridge, UK headquarters, has conducted research establishing new thresholds in cyber security, with technology innovations backed by over 130 patents and pending applications.

For more information on our cutting-edge technology, visit darktrace.com.

About the Role

Do you have experience as a regional marketer with proven results delivering a balanced mix of strategies and execution across a geography or territory in the United States? Do you have ideas for how to increase quality customer engagement, satisfaction, and marketing sourced pipeline? Are you enthusiastic about building strong relationships and exceptional experiences across all audiences? If this resonates with you, then consider joining Darktrace and the Global Growth Marketing team as a Senior Specialist, Regional Marketing in the Americas and bring your expertise, curiosity, continuous learning, and ability to be a team collaborator.

Location - The ideal candidate will be based in Austin, Chicago, Los Angeles, Minneapolis or New York.

Key Duties & Responsibilities

  • Marketing planning: manage a regional GTM strategy and execution plan, aligned to the global plan, to drive quarterly results across segments.
  • Land localized campaigns and targeted programs in the region which align to global marketing priorities and execute against a local customer journey.
  • Create and execute a mix of virtual and live prospect and customer events that evangelize the brand, drive customer awareness and education for AI and cybersecurity innovation and increase engagements, meetings, and conversions across every stage of the customer journey.
    • Plan, orchestrate and execute third-party industry and Darktrace-led events to engage, accelerate and network with prospects and customers. Maintain regional event calendar.
  • Execute regional channel and strategic alliance marketing initiatives aligned to worldwide strategy.
  • Build strong, collaborative relationships with GTM leaders and stakeholders to share insights, set market priorities, and communicate quarterly plans and performance.
  • Manage operational systems, processes, and budget within the team to ensure program and data accuracy.
  • Provide weekly, monthly, quarterly, and annual performance KPIs and metrics on all execution in country.

Qualifications & Experience

  • 2-4 years combined marketing experience preferably in demand generation and/or field and partner marketing in a fast-paced, high growth environment.
  • Demonstrable knowledge of the AMS market and tangible regional marketing experience working with sales, channel and alliances, and cross-functional marketing teams.
  • Bachelor’s degree in business, technology, marketing, or related field preferred, or equivalent work experience.
  • Strong interpersonal and communication skills that include written, verbal, virtual team collaboration.
  • Experience in project, program, and event management, with strong demonstratable operational and organization skills and mastery of planning & execution frameworks
  • Ability to drive operational excellence and fiscal responsibility.
  • Performance expertise measuring key KPIs, metrics, and insights to accelerate business outcomes.
  • Willing to travel up to 30%.

Benefits

  • 100% medical, dental and vision insurance, plus dependents
  • Paid parental leave
  • Pet insurance
  • Life insurance
  • Commuter benefits
  • 401(k)


#LI-Hybrid

The Company
Atlanta, GA
1,763 Employees
On-site Workplace
Year Founded: 2013

What We Do

Darktrace, a global leader in cyber security AI, delivers world-class technology that protects over 5,500 customers worldwide from advanced threats, including ransomware and cloud and SaaS attacks.

The company’s fundamentally different approach applies Self-Learning AI to enable machines to understand the business in order to autonomously defend it.

Headquartered in Cambridge, UK, the company has 1,500 employees and over 30 offices worldwide.

Darktrace was named one of TIME magazine’s ‘Most Influential Companies’ for 2021.

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