The Role
Oversee the lifecycle of medical device products, conduct market analysis, develop strategies, design marketing plans, and engage stakeholders.
Summary Generated by Built In
Key Responsibilities:
- · Product Lifecycle Management: Oversee the entire lifecycle of medical device products, from development to market launch and post-market surveillance.
- · Market Analysis: Conduct in-depth market research and competitive analysis to identify trends, opportunities, and customer needs.
- · Strategic Planning: Develop and execute product strategies aligned with organizational goals and market demands.
- · Marketing Execution: Design and implement marketing plans tailored to the medical device/pharma industry, including campaigns, branding, and promotional strategies.
- · Sales Collaboration: Build strong relationships with the sales team, providing them with product training, promotional materials, and tools to drive revenue.
- · Stakeholder Engagement: Serve as the primary liaison between internal teams (R&D, Regulatory, Quality) and external stakeholders to ensure seamless communication.
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Qualifications and Skills:
- 1. Education:
- o MBA/PGDM from a reputed management institute with a specialization in Marketing, Strategy, or Healthcare Management.
- 2. Experience:
- o Minimum 5 years of relevant experience in the medical device or pharmaceutical industry.
- o Proven expertise in product management, marketing, and cross-functional team leadership.
- 3. Core Competencies:
- o Analytical Skills: Ability to interpret complex data and derive actionable insights.
- o Attention to Detail: Ensure high accuracy and precision in all deliverables.
- o Presentation & Communication: Exceptional skills to articulate complex concepts clearly to diverse audiences.
- o Excel Proficiency: Advanced knowledge of Microsoft Excel for data analysis and reporting.
- 4. Behavioral Traits
- o Challenger Mindset: Continuously question the status quo to drive innovation and improvement.
- o Collaboration: Build strong rapport across functions and hierarchies.
- 5. Travel:
- o Willingness to travel extensively to connect with sales teams, attend conferences, and meet with stakeholders.
Top Skills
Excel
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The Company
What We Do
Fresenius Medical Care is the world’s leading provider of products and services for individuals with renal diseases. We aim to create a future worth living for chronically and critically ill patients – worldwide and every day.
Thanks to our decades of experience in dialysis, our innovative research and our value-based care approach, we can help them to enjoy the very best quality of life.
Our portfolio encompasses a comprehensive range of high-quality health care products and services as well as various dialysis treatment options for both in-center and home dialysis that are individually tailored to our patients’ needs.
