Senior Performance Marketing Specialist

Posted 17 Days Ago
Be an Early Applicant
Warsaw, Warszawa, Masovian
Senior level
eCommerce • Information Technology
The Role
The Senior Performance Marketing Specialist will develop and execute performance-driven strategies for social media platforms, optimize campaigns, manage budgets, and analyze key metrics to maximize ROI while collaborating with creative teams. They will stay updated on social media trends to enhance campaign effectiveness.
Summary Generated by Built In

Job Description

We're excited to announce an opportunity for a Senior Performance Marketing Specialist to join our team, focusing on driving results across social media channels. If you're skilled in campaign optimization and passionate about achieving impactful outcomes, this role could be for you!

Key Responsibilities:

  • Develop and execute performance-driven strategies and campaigns for social media platforms like Meta, TikTok, and YouTube
  • Collaborate with creative teams and agencies to develop and refine high-performing ad content
  • Monitor campaign performance, analyzing key metrics and making data-driven adjustments to maximize ROI
  • Manage budgets efficiently, ensuring campaigns meet or exceed objectives
  • Provide ongoing reporting and campaign settlements, including detailed summaries and actionable recommendations
  • Stay informed on the latest social media trends, tools, and best practices to enhance campaign effectiveness

What We Offer:

  • A hybrid work model. Well-located offices (with fully equipped kitchens and bicycle parking facilities) and excellent working tools (height-adjustable desks, interactive conference rooms)
  • A wide selection of fringe benefits in a cafeteria plan – you choose what you like (e.g. medical, sports or lunch packages, insurance, purchase vouchers)
  • English classes that we pay for related to the specific nature of your job
  • Work in a team you can always count on – we have on board top-class specialists and experts in their areas of expertise
  • Team tourism, training budget and an internal educational platform, MindUp (with training courses on work organization, means of communication, motivation to work and various technologies and substantive issues)
  • Direct and ongoing contact with representatives of major providers (Meta, TikTok, Google)
  • If you want to learn more, check it out for yourself

What We're Looking For:

  • 4+ years of experience in performance marketing with a focus on social media channels, preferably experience in the e-commerce market
  • Proven track record of managing and optimizing campaigns on Meta and TikTok.
  • Strong analytical skills with the ability to interpret data and make strategic decisions
  • Familiarity with tools like Google Ads (YouTube) and ROI Hunter is a plus
  • Excellent communication skills, both written and verbal, in English (C1 level)
  • Detail-oriented, proactive, and able to work both independently and within a team


Send in your CV and see why it is #dobrzetubyć (#goodtobehere)

Top Skills

Google Ads
Meta
Tiktok
Youtube
The Company
Poznań
4,172 Employees
On-site Workplace
Year Founded: 1999

What We Do

Allegro is the most popular shopping platform in Poland and the largest e-commerce platform of European origin. We operate a marketplace model which means that customers can buy whatever they need from over 135,000 merchants, who can list an unlimited number of offers on our platform. We offer products in all key categories including Automotive, Fashion, Home&Garden, Electronics, Books and Collectibles, Kids or Health and Beauty. Each month, 22 million customers visit our platform, which is equivalent to almost 80% of all Internet users in Poland. They can choose from over 250m offers at the most attractive prices with maximum convenience including fast and free deliveries under the Allegro Smart! programme, modern financial services (Allegro Pay), as well as Poland’s widest 50k pickup points network. In 2019 we celebrated the 20th anniversary of Allegro in Poland. For over two decades, we have been serving consumers and promoting the idea of entrepreneurship in one of the most innovative areas of the economy. We have come a long way from an auction site for private individuals looking for a modern alternative to their local flea market. Today, we are a vibrant international marketplace platform for professional sellers and a must-have sales channel for top international brands and retailers. We currently employ more than 7000 employees and each of us ranks among the best experts in their field. Whether it’s in Technology, Customer Experience, Commerce, Delivery Experience or many other teams, we’re all proud to say that Allegro employs the best people on the market and all of us are ready to admit that it’s #goodtobehere.

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